Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
"Johnston and Clark's Service Operations Management is an extraordinary textbook that immediately brings operations management to life for all managers."
Thomas Christiansen, Assistant Professor, Centre for Technology, Economics and Management, Technical University of Denmark
This international market-leading book, aimed at both students and practising managers, provides a comprehensive and balanced introduction to service operations management. Building on the basic principles of operations management, the authors examine the operations decisions that managers face in controlling their resources
and delivering services to their customers.
Combining a unique practical approach with a detailed theoretical underpinning, the authors provide tools, frameworks and techniques for operational analysis and improvement and set operations management within the wider business context, bringing a valuable 'real world' perspective to this growing area.
Each chapter includes definitions of key terms, real-world examples and case studies with exercises, questions to test both understanding and application together with
recommended further reading and suggested web sites to deepen your knowledge.
New features for this 3rd edition include:
A variety of new international case studies, covering the key service sectors
Greater business-to-business coverage
Increased analysis of the balance between quality, efficiency and productivity
Information about web sites which provide either more information or practical examples of material in the book
More extensive exploration of the links between strategy, operations and performance
Service Operations Management is an invaluable guide to students and managers confronting operational issues in service management, whether from a general management perspective or focused in specific sectors, such as tourism and leisure or business services. This book is ideal for undergraduates, postgraduates or executives wishing to gain a deeper understanding of managing service operations and improving service delivery.
"Johnston and Clark's Service Operations Management is an extraordinary textbook that immediately brings operations management to life for all managers."
Thomas Christiansen, Assistant Professor, Center for Technology, Economics and Management, Technical University of Denmark
"Johnston and Clark is an outstanding text and should remain at the forefront of service management texts for the foreseeable future. It has attracted excellent student feedback."
Geoffrey Plumb, Senior Lecturer, Staffordshire University
??Finally, a book that encompasses and illustrates all the phases of service processes, giving the right emphasis to each rather than focusing exclusively on the marketing aspects of the service context.??
Andrea Vinelli, Professor of Operations Management, University of Padova, Italy
"Johnston and Clark is the textbook of choice for teaching Service Operations Management. Its coverage is balanced and its style induces active class discussion. The end-of-chapter cases are short and inviting while losing nothing essential."
Hongtao Zhang, Associate Professor, School of Business and Management, Hong Kong University of Science and Technology
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
EUR 3,50 expédition vers France
Destinations, frais et délaisVendeur : Ammareal, Morangis, France
Softcover. Etat : Très bon. Ancien livre de bibliothèque avec équipements. Edition 2008. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2008. Ammareal gives back up to 15% of this item's net price to charity organizations. N° de réf. du vendeur G-258-817
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Paperback. Etat : Very Good. Service Operations Management: Improving Service Delivery This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9781405847322
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