Articles liés à Qualitative Research in Business & Management

Qualitative Research in Business & Management - Couverture souple

Myers, Michael D.

 
9781412921664: Qualitative Research in Business & Management

Synopsis

In this advanced textbook, Michael Myers brings a wealth of insight to the research process. Combining abstract and theoretical considerations with those of a practical nature, such as tips for interviewing or for the final stage of writing up, Myers establishes an expansive resource for those involved in qualitative research that will aid them from start to finish.

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À propos de l'auteur

Michael D. Myers is Professor of Information Systems and Head of the Department of Information Systems and Operations Management at the University of Auckland Business School, Auckland, New Zealand. He has won numerous awards including Best Paper award for the most outstanding paper published in MIS Quarterly in 1999. He served as President of the Association for Information Systems (AIS) in 2006-2007 and is a Fellow of AIS.

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