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Corporate Communications: Convention, Complexity, and Critique - Couverture rigide

Christensen, Lars Thoeger; Morsing, Mette; Cheney, George

 
9781412931021: Corporate Communications: Convention, Complexity, and Critique

Synopsis

The field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies". Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations can and should communicate as unified wholes. Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices.

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À propos de la quatrième de couverture

The field of corporate communications describes the practices organizations use to communicate as coherent corporate bodies. Drawing on the metaphor of the body and on a variety of theories and disciplines, Corporate Communications: Convention, Complexity and Critique challenges the idealized notion that organizations can and should communicate as unified wholes. Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9781412931038: Corporate Communications: Convention, Complexity and Critique

Edition présentée

ISBN 10 :  1412931037 ISBN 13 :  9781412931038
Editeur : SAGE Publications Ltd, 2008
Couverture souple