Introducing Communication Research: Paths of Inquiry - Couverture souple

Treadwell, Donald

Couverture souple

ISBN 10 : 1412944570 ISBN 13 : 9781412944571

Editeur : SAGE Publications Inc, 2010

Synopsis

Focusing on the types of research students will utilize in their careers, this introductory text makes continuous connections between research and its real world application. In an engaging and conversational style, Donald Treadwell introduces the conceptual foundations of communication research, provides practical guidance on the most commonly used methods, and concludes with a chapter on writing up and presenting.

A propos du livre

À propos de l'auteur

Donald Treadwell earned his master’s degree in communication from Cornell University and his

PhD in communication and rhetoric from Rensselaer Polytechnic Institute.

He developed and taught communication research classes in classroom and online settings

and also taught courses in organizational communication, public relations, and public relations

writing. He is the coauthor of Public Relations Writing: Principles in Practice (2nd ed., Sage,

2005).

He has published and presented research on organizational image, consumer response to

college names, health professionals’ images of AIDS, faculty perceptions of the communication

discipline, and employers’ expectations of newly hired communication graduates. His research

appears in Communication Monographs, Journal of Technical Writing and Communication, Public

Relations Review, Journal of Human Subjectivity, and Criminal Justice Ethics.

He is professor emeritus, Westfield State University, and has international consulting experience

in agricultural extension and health communication.

 

Détails de l'édition

• Éditeur: SAGE Publications Inc
• Date d'édition: 2010
• Langue: anglais
• ISBN 10: 1412944570
• ISBN 13: 9781412944571
• Reliure: Broché
• Nombre de pages: 226
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible