Articles liés à Strategic Issues Management: Organizations and Public...

Strategic Issues Management: Organizations and Public Policy Challenges - Couverture rigide

Heath, Robert L.; Palenchar, Michael J.

 
9781412952101: Strategic Issues Management: Organizations and Public Policy Challenges
Couverture rigide
ISBN 10 : 1412952107 ISBN 13 : 9781412952101
Editeur : SAGE Publications Inc, 2008

Synopsis

Strategic Issues Management explores the strategic planning options that organizations can employ to address crucial public policy issues, engage in collaborative decision making, get the organization's "house" in order, engage in tough defense and smart offense, and monitor opinion changes that affect public policy. In this fully updated Second Edition, authors Robert L. Heath and Michael J. Palenchar offer practical, actionable guidance that readers can apply to organizations from large Fortune 500 companies to nongovernmental organizations and start-up high tech companies.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Michael J. Palenchar is an Assistant Professor in Public Relations at the University of Tennessee's School of Advertising and Public Relations, College of Communication and Information.

À propos de la quatrième de couverture

Strategic Issues Management explores the strategic planning options that organizations can employ to address crucial public policy issues, engage in collaborative decision making, get the organization's "house" in order, engage in tough defense and smart offense, and monitor opinion changes that affect public policy. In this fully updated Second Edition, authors Robert L. Heath and Michael J. Palenchar offer practical, actionable guidance that readers can apply to organizations from large Fortune 500 companies to nongovernmental organizations and start-up high tech companies.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
SAGE Publications Inc
Date d'édition
2008
Langue
anglais
ISBN 10 
1412952107
ISBN 13 
9781412952101
Reliure
Relié
Numéro d'édition
2
Nombre de pages
464
Coordonnées du fabricant
non disponible
Personne responsable
GPSR Kontakt
gpsr@libri.de

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