The Execution Premium: Linking Strategy to Operations for Competitive Advantage - Couverture rigide

Kaplan, Robert S.; Norton, David P.

 
9781422121160: The Execution Premium: Linking Strategy to Operations for Competitive Advantage
Couverture rigide
ISBN 10 : 142212116X ISBN 13 : 9781422121160
Editeur : Harvard Business Review Press, 2008

Synopsis

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans.

It doesn't have to be that way, maintain Robert Kaplan and David Norton in The Execution Premium. Building on their breakthrough works on strategy-focused organizations, the authors describe a multistage system that enables you to gain measurable benefits from your carefully formulated business strategy. This book shows you how to:

Develop an effective strategy--with tools such as SWOT analysis, vision formulation, and strategic change agendas
Plan execution of the strategy--through portfolios of strategic initiatives linked to strategy maps and Balanced Scorecards
Put your strategy into action--by integrating operational tools such as process dashboards, rolling forecasts, and activity-based costing
Test and update your strategy--using carefully designed management meetings to review operational and strategic data

Drawing on extensive research and detailed case studies from a broad array of industries, The Execution Premium presents a systematic and proven framework for achieving the financial results promised by your strategy.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Robert S. Kaplan is the Baker Foundation Professor at the Harvard Business School. David P. Norton is a founder and director of the Palladium Group, a consultancy focusing on strategy execution.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Harvard Business Review Press
Date d'édition
2008
Langue
anglais
ISBN 10 
142212116X
ISBN 13 
9781422121160
Reliure
Relié
Nombre de pages
336
Coordonnées du fabricant
non disponible
Personne responsable
non disponible