Profit from the Core - Couverture rigide

Zook, Chris; Allen, James

 
9781422131114: Profit from the Core
Couverture rigide
ISBN 10 : 1422131114 ISBN 13 : 9781422131114
Editeur : Harvard Business Review Press, 2010

Synopsis

When Profit from the Core was published in 2001, it became an international bestseller, helping hundreds of companies find their way back to profitable growth after the bursting of the Internet bubble.

The 2007 global financial meltdown reaffirmed the perils of pursuing heady growth through untested strategies, as firms in industries from finance to retailing to automobiles strayed too far from their core businesses and suffered the consequences. In this updated edition of Profit from the Core, authors Chris Zook and James Allen show that a renewed focus on the core is more critical than ever as firms seek to rebuild their competitive advantage coming out of the downturn--and that a strong core will be the foundation for successful expansion as the economy recovers.

Based on more than ten years of Bain & Company research and analysis and fresh examples from firms responding to the current downturn, the book outlines what today's executives and managers need to do now to revitalize their core, identify the next wave of profitable growth, and build on it successfully. Zook and Allen explain how companies can:

  • Develop a strong, well-defined core and use it to establish a leadership position
  • Follow the golden rule of strategy: discourage competitors from investing in your core
  • Assess whether your core is operating at its full potential
  • Uncover hidden assets in your core that provide the seeds for new growth
  • Find a repeatable formula to apply core business strengths in adjacent markets

Building on powerful and proven ideas to meet today's formidable business challenges, Profit from the Core is the back-to-basics strategy field guide no manager should be without.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Chris Zook and James G. Allen are co-leaders of Bain & Company's global strategy practice.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Harvard Business Review Press
Date d'édition
2010
Langue
anglais
ISBN 10 
1422131114
ISBN 13 
9781422131114
Reliure
Relié
Nombre de pages
192
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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