Business students and professionals, self-made entrepreneurs and corporate players can use this reference tool to make the grade in marketing courses or keep concepts and their details in order in the busy pace of the working business world. The most important core concepts are explained and options behind those concepts are concise and easy to review being expertly written to offer more answers per page than any publication you've read before. In 6 laminated pages you can quickly review to boost that test score or refresh your memory on organizational buying. Topics covered include: Foundations -- Basic Concepts Marketing Strategy & Plans Marketing Information Systems Understanding Consumer Behavior Understanding Organizational Buying Market Segmentation, Targeting & Positioning Product & Brand Strategy Services Marketing Distribution & Logistics Promotion Decisions Pricing International Marketing Promotion Decisions
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Vendeur : BooksRun, Philadelphia, PA, Etats-Unis
Pamphlet. Etat : Very Good. Lam Crds. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. N° de réf. du vendeur 1423215044-11-1
Quantité disponible : 2 disponible(s)
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Etat : Good. Lam Crds. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 9596221-6
Quantité disponible : 2 disponible(s)
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Etat : Fine. Lam Crds. Used book that is in almost brand-new condition. May contain a remainder mark. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 15360707-75
Quantité disponible : 1 disponible(s)
Vendeur : -OnTimeBooks-, Phoenix, AZ, Etats-Unis
Etat : very_good. Gently read. May have name of previous ownership, or ex-library edition. Binding tight; spine straight and smooth, with no creasing; covers clean and crisp. Minimal signs of handling or shelving. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships USPS Media Mail. N° de réf. du vendeur OTV.1423215044.VG
Quantité disponible : 1 disponible(s)
Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Etat : Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. N° de réf. du vendeur 00053317642
Quantité disponible : Plus de 20 disponibles
Vendeur : A Team Books, Conway, AR, Etats-Unis
pamphlet. Etat : New. Brand New! Proven Seller with Excellent Customer Service. Choose expedited shipping and get it FAST. N° de réf. du vendeur sun0000058164
Quantité disponible : 2 disponible(s)
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Etat : As New. Unread book in perfect condition. N° de réf. du vendeur 15432835
Quantité disponible : Plus de 20 disponibles
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
Etat : New. N° de réf. du vendeur 15432835-n
Quantité disponible : Plus de 20 disponibles
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
Mixed Media Product. Etat : New. Business students and professionals, self-made entrepreneurs and corporate players can use this reference tool to make the grade in marketing courses or keep concepts and their details in order in the busy pace of the working business world. The most important core concepts are explained and options behind those concepts are concise and easy to review being expertly written to offer more answers per page than any publication you've read before. In 6 laminated pages you can quickly review to boost that test score or refresh your memory on organizational buying. Topics covered include: Foundations -- Basic Concepts Marketing Strategy and Plans Marketing Information Systems Understanding Consumer Behavior Understanding Organizational Buying Market Segmentation, Targeting and Positioning Product and Brand Strategy Services Marketing Distribution and Logistics Promotion Decisions Pricing International Marketing Promotion Decisions. N° de réf. du vendeur LU-9781423215042
Quantité disponible : 11 disponible(s)
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
UNK. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur C8-9781423215042
Quantité disponible : 18 disponible(s)