Selling Destinations: Geography for the Travel Professional - Couverture souple

Mancini, Marc

Couverture souple

ISBN 10 : 142832142X ISBN 13 : 9781428321427

Editeur : Thomson Delmar Learning, Division of Thomson Learning, 2009

Synopsis

SELLING DESTINATIONS, International Edition has been the travel professional's definitive guide to matching travelers with the destinations that are most appropriate for them. Informative and tightly organized, the book is a visual encyclopedia, with hundreds of maps, charts, and other illustrative materials. Detailed information on attractions, climate, lodging, and cultural patterns as well as sample itineraries and profiles of typical visitors to each destination round out the coverage. New To This Edition: Fully updated and expanded information on climate, modes of travel, local customs, lodging, itineraries, major attractions, and, of course, sales strategies.

A propos du livre

À propos de l'auteur

Marc Mancini is one of the travel industry's best-known speakers, educators, and consultants. His writing and video production credits include 12 books, 32 videos, dozens of training websites, and more than 300 articles, with some syndicated by the Los Angeles Times. He has appeared on CNN, ABC's Good Morning America, and Showtime. An Adjunct Professor of Travel at West Los Angeles College, Dr. Mancini was named Educator of the Year by the International Society of Travel and Tourism Educators, and in 2010 received ASTA's Diamond Award. His consulting clients include American Express, Marriott, CLIA, Holland America, AAA, Norwegian Cruise Line, Lufthansa, and the Hawaiian Visitors and Convention Bureau. Dr. Mancini holds a BA degree from Providence College, and an MA, MS, and PhD from the University of Southern California.

Détails de l'édition

• Éditeur: Thomson Delmar Learning, Division of Thomson Learning
• Date d'édition: 2009
• Langue: anglais
• ISBN 10: 142832142X
• ISBN 13: 9781428321427
• Reliure: Broché
• Numéro d'édition: 5
• Nombre de pages: 567
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible