Introduction This book is a how-to guide, a tour of social networks like Facebook, Twitter, Blogger, LinkedIn, and others. It’s appropriate for beginners and anyone else who’d like to get a sense of what you can do on various social networks. I’ve tried to make the book as friendly as possible and easy to read, and I hope you enjoy it. Most of the book contains step-by-step instructions for specific things you can try. My goal is that by the end of the book, you gain a good understanding of what you can do in today’s social networks. There are also some sections written in a blog style, where I share personal examples as an attempt to provide some inspiration. I hope that when you see what I share, maybe you’ll think back to kindergarten and how much fun show-and-tell can be. I hope you’ll discover how much fun it can be to take pictures, gather stories, and use social networks to share your adventures with friends and family. At some point, I discovered this for myself, and I’ve also seen this “aha!” moment with friends and in classes I’ve taught. I’m convinced that in the end, for many people, this can be one of the most meaningful and satisfying things to do on social networks, so I’m interested in helping people explore this area.
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Todd Kelsey is the founder of Communications for the World, a Chicago-based think tank. An aspiring sunflower farmer and digital archaeologist, he looks forward to hearing from people who want to change the world.
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