The Audience Commodity in a Digital Age: Revisiting a Critical Theory of Commercial Media - Couverture souple

Livre 7 sur 21: Digital Formations

Mcguigan, Lee; Manzerolle, Vincent

 
9781433123597: The Audience Commodity in a Digital Age: Revisiting a Critical Theory of Commercial Media
Couverture souple
ISBN 10 : 1433123592 ISBN 13 : 9781433123597
Editeur : Peter Lang Publishing Inc, 2014

Synopsis

This edited collection comprises foundational texts and new contributions that revisit the theory of the "audience commodity" as first articulated by Dallas Smythe. Contributors focus on the historical and theoretical importance of this theory to critical studies of media/communication, culture, society, economics, and technology – a theory that has underpinned critical media studies for more than three decades, but has yet to be compiled in a single edited collection. The primary objective is to appraise its relevance in relation to changes in media and communication since the time of Smythe's writing, principally addressing the rise of digital, online, and mobile media. In addition to updating this perspective, contributors confront the topic critically in order to test its limits. Contextualizing theories of the audience commodity within an intellectual history, they consider their enduring relationship to the field of media/communication studies as well as the important legacy of Dallas Smythe.

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À propos de l?auteur

Lee McGuigan is a PhD student in the Annenberg School for Communication at the University of Pennsylvania. His research has been published in the Journal of Communication Inquiry and Television & New Media. Vincent Manzerolle (PhD, University of Western Ontario, Canada) is a lecturer in the Faculty of Information and Media Studies at the University of Western Ontario, Canada. He has published articles in Ephemera, Surveillance and Society, and Triple C : Communication, Capitalism, and Critique.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Peter Lang Publishing Inc
Date d'édition
2014
Langue
anglais
ISBN 10 
1433123592
ISBN 13 
9781433123597
Reliure
Broché
Nombre de pages
344
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Allemagne

Autres éditions populaires du même titre

9781433123603: The Audience Commodity in a Digital Age: Revisiting a Critical Theory of Commercial Media

Edition présentée

ISBN 10 :  1433123606 ISBN 13 :  9781433123603
Editeur : Peter Lang Publishing Inc, 2014
Couverture rigide