Innovative new business models, distribution channels, marketingmedia outlets for gaining customer interest and emerging technologies are allconverging to change the way we do business and at a faster rate than predictedor designed. Globalization is forcing inefficiencies out, which are presentingthemselves as security events.Innovation-driven CEOs recognize that a security breachrepresents an underlying revenue and profitability problem in a core businessprocess that has gone undetected. As a result, many CEOs are starting to integratesecurity into business strategy to drive profits, corporate performance andbusiness agility, as well as to deliver a competitive business advantagethat transforms global corporations into sustainable success.
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Jackie Bassett is founder and CEO of BT Industrials Inc., where she helps CEOs and CSOs of global 500 companies integrate security into their business strategies and processes. Her expertise is in closing the "business-to-IT-strategy" gap by identifying ways to improve business processes, productivity, profitability and shareholder value. As an IT security subject-matter expert, she has published several articles in SecurityInfowatch, ITAudit and other industry publications, as well as on the IT Compliance Institute Web site. She has co-authored business courses, such as Closing the Business to IT Strategy Gap, Communicating Audit Reports to Executives: From Audit To Action and Social Engineering Resistance Training. She is a frequent guest speaker at conferences and seminars throughout the United States, most recently presenting at ISACA, the Federal CIO Executive Council, SecureWorld and at a national series of events for a consortium of CFOs. Prior to BT Industrials, she was one of the first 100 employees at Netscreen Security which successfully IPO'd, then was acquired by Juniper for $4Billion dollars. Her background is in investment banking having worked at State Street International, as Assistant Treasurer for Capital Markets - Eurodollar Trading.As an active member of Business Executives for National Security, Bassett works extensively with CEOs and CSOs on strategic planning issues specializing in innovation strategies. She holds an MBA from Babson College and can be reached at jackieb@btind.com.
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