YOU! What you MUST know to start your career as a professional - Couverture souple

Moskowitz, Howard

Couverture souple

ISBN 10 : 143925964X ISBN 13 : 9781439259641

Editeur : BookSurge Publishing, 2010

Synopsis

You! What You MUST Know to Start Your Career as a Professional by renowned consumer and social research guru Howard R. Moskowitz, Ph.D. is a comprehensive, candid, and highly reader-friendly book for anyone entering or considering the field of consumer and social research. From education to a clearly defined overview of the industry, from how to be/act/shine at professional conferences to issues of ethics and morality in business, from the art of collaboration to the gift of awareness, the author blends humor with expertise as he covers the key points pertaining to the formative years in the development of a research professional. How do you get that job? If there's an opportunity, will you recognize it? There are no fuzzy lines or open-ended suggestions here, but a precise, step by step, do-this-and-win! approach that will make efforts pay off and maximize the possibilities of a successful future.

A propos du livre

À propos de l'auteur

Howard R. Moskowitz is president of Moskowitz Jacobs Inc. He graduated Queens College (NY) and earned a Ph.D. in Experimental Psychology from Harvard University. He has won numerous awards for analysis innovation in web-enabled, self-authored conjoint measurement, and for weak signals research. Sigma Xi has selected Dr. Moskowitz to receive its 2010 Walston Chubb Award for Innovation, which honors and promotes creativity among scientists and engineers. Aiming to help restoring the American Dream, he recently founded the Institute for Competitive Excellence [ICE] at Queens College. ICE bridges academia, business and public service organizations by teaching the practical applications of RDE (Rule Developing Experimentation). This transfer of skills is done via three branches of the Institute. Dr. Moskowitz's most recent books include: Selling Blue Elephants: How to Make Great Products That People Want Even Before They Know They Want Them; An Integrated Approach to New Food Product Development; Packaging Research in Food Product Design and Development, and You! What You MUST know to start your career as a professional.

Détails de l'édition

• Éditeur: BookSurge Publishing
• Date d'édition: 2010
• Langue: anglais
• ISBN 10: 143925964X
• ISBN 13: 9781439259641
• Reliure: Broché
• Nombre de pages: 210
• Coordonnées du fabricant: Manufactured by Amazon on behalf of the author; https://www.amazon.fr/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxembourg