Articles liés à Design DNA - Logos: 300+ International Logos Deconstructed

Design DNA - Logos: 300+ International Logos Deconstructed - Couverture souple

Healey, Matthew

 
9781440310331: Design DNA - Logos: 300+ International Logos Deconstructed
Couverture souple
ISBN 10 : 1440310335 ISBN 13 : 9781440310331
Editeur : HOW Books, 2010

Synopsis

Logo design continues to be in the top most popular categories for graphic design books.

Shows successful international logo solutions

Provides useful and practical information that designers can apply to their own work

Design DNA: Logos is a practical and inspirational guide to logo design, and an invaluable sourcebook for any logo designer. It works on two levels, first by showcasing over 500 successful logos from around the world and then by analyzing how these logos are constructed to communicate and convey brand value. The logos in Design DNA: Logos are organized by industry sector, and each logo is deconstructed to reveal creative solutions by examining and discussing the choice of font, color, characteristics, and imagery and getting to the very heart of its design DNA. The design briefs and company histories illustrate how and why the logo design successfully portrays its message. Case studies provide further in-depth analysis, and walk readers through the reasoning behind the design decisions that made the logo work. "Focus On" sections also provide useful information on specific elements such as typography, icons, and colors, and how to apply them to the logo design.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Logo design continues to be in the top most popular categories for graphic design books.

Shows successful international logo solutions

Provides useful and practical information that designers can apply to their own work

Design DNA: Logos is a practical and inspirational guide to logo design, and an invaluable sourcebook for any logo designer. It works on two levels, first by showcasing over 500 successful logos from around the world and then by analyzing how these logos are constructed to communicate and convey brand value. The logos in Design DNA: Logos are organized by industry sector, and each logo is deconstructed to reveal creative solutions by examining and discussing the choice of font, color, characteristics, and imagery and getting to the very heart of its design DNA. The design briefs and company histories illustrate how and why the logo design successfully portrays its message. Case studies provide further in-depth analysis, and walk readers through the reasoning behind the design decisions that made the logo work. "Focus On" sections also provide useful information on specific elements such as typography, icons, and colors, and how to apply them to the logo design.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
HOW Books
Date d'édition
2010
Langue
anglais
ISBN 10 
1440310335
ISBN 13 
9781440310331
Reliure
Broché
Nombre de pages
240
Coordonnées du fabricant
non disponible
Personne responsable
non disponible