A range of industry insiders share their specialist knowledge by way of briefs that both stretch the imagination and encourage the development of new skills, across a range of genres, including logos, packaging, branding, identity, promotion, book design, magazine layout, music graphics, and web design. Organized much like a recipe book, each brief lists required materials and equipment and an approximate preparation time, from 30 minutes to all weekend, so that designers may pick and choose from a quick-fix exercise to an immersive boot camp experience. Specially commissioned mood boards, relating to various genres, provide inspirational imagery, and various stylistic approaches. Interviews with insiders, plus in-progress work from designers charts working process and methods, while a number of fully-realized projects illustrate possible outcomes.
JESSICA GLASER and the late Carolyn Knight ran the design company Bright Pink. Jessica continues to teach at the Graphic Communication department of the University of Wolverhampton, UK. They jointly authored Create Impact with Type, Image, and Color; Sticky Graphics; and Print and Production Finishes for Bags, Labels, and Point of Purchase
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Destinations, frais et délaisVendeur : Zoom Books Company, Lynden, WA, Etats-Unis
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