Political Campaign Communication: Principles and Practices - Couverture rigide

Trent, Judith S.; Friedenberg, Robert V.; Denton Jr., Robert E.

9781442206717: Political Campaign Communication: Principles and Practices

Couverture rigide

ISBN 10 : 1442206713 ISBN 13 : 9781442206717

Editeur : Rowman & Littlefield Publishers, 2011

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Book by Trent Judith S Friedenberg Robert V Denton Robert

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Pr�sentation de l'�diteur

Now in its seventh edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication practices utilized in contemporary political campaigns. Trent, Friedenberg, and Denton's classic text has been updated to reflect recent election campaigns, including the 2010 congressional elections and the initial stages of the 2012 presidential election. In addition, the authors have examined the expanding role of the internet in political campaigns. Political Campaign Communication continues to be a classroom favorite-a thoroughly researched, insightful, and reader-friendly text.

Les informations fournies dans la section � A propos du livre � peuvent faire r�f�rence � une autre �dition de ce titre.

�diteurRowman & Littlefield Publishers
Date d'�dition2011
ISBN 10 1442206713
ISBN 13 9781442206717
ReliureReli�
Langueanglais
Nombre de pages464

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9781442206724: Political Campaign Communication: Principles and Practices, 7th Edition

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ISBN 10 : 1442206721 ISBN 13 : 9781442206724
Editeur : Rowman & Littlefield Publishers, 2011
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Political Campaign Communication: Principles and Practices (Communication, Media, and Politics)

Trent, Judith S.,Friedenberg, Robert V.,Denton Jr., Robert E.

Edit� par Rowman & Littlefield Publishers, 2011

ISBN 10 : 1442206713 ISBN 13 : 9781442206717

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