Synopsis
People relate to other people, not to simplified types or segments. This is the concept that underpins this book. Personas, a user centered design methodology, covers topics from interaction design within IT, through to issues surrounding product design, communication, and marketing.
Project developers need to understand how users approach their products from the product's infancy, and regardless of what the product might be. Developers should be able to describe the user of the product via vivid depictions, as if they - with their different attitudes, desires and habits - were already using the product. In doing so they can more clearly formulate how to turn the product's potential into reality.
Based on 20 years' experience in solving problems for businesses and 15 years of research, currently at the IT University of Copenhagen, Lene Nielsen is Denmark's leading expert in the persona method. She has a PhD in personas and scenarios, and through her research and practical experiences has developed her own approach to the method - 10 Steps to Personas. This second edition of Personas - User Focused Design presents a step-by-step methodology of personas which will be of interest to developers of IT, communications solutions and innovative products. This book also includes three new chapters and considerable expansion on the material in the first edition.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
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Personas - User Focused Design (eng)
impression à la demandeVendeur : Brook Bookstore On Demand, Napoli, NA, Italie
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Etat : new. Questo è un articolo print on demand. N° de réf. du vendeur 4cc2c69a93fd2b809bf8772209734968
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Personas - User Focused Design
Edité par
Springer, 2019
ISBN 10 : 1447174267
ISBN 13 : 9781447174264
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Hardcover. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G1447174267I3N00
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Personas - User Focused Design
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Springer London Mrz 2019, 2019
ISBN 10 : 1447174267
ISBN 13 : 9781447174264
Neuf
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Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
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Buch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -People relate to other people, not to simplified types or segments. This is the concept that underpins this book. Personas, a usercentereddesign methodology, covers topics from interaction design within IT, through to issues surrounding product design, communication, and marketing.Project developers need to understand how users approach their products from the product's infancy, and regardless of what the product might be. Developers should be able to describe the user of the product via vivid depictions, as if they - with their different attitudes, desires and habits - were already using the product. In doing so they can more clearly formulate how to turn the product's potential into reality.Based on 20 years'experience in solving problems for businessesand 15 yearsof research,currentlyat the IT University of Copenhagen, Lene Nielsen is Denmark's leading expert in the persona method. She has a PhD in personas and scenarios, and through her research and practical experiences has developed her own approach to the method - 10 Steps to Personas. This second edition ofPersonas - User Focused Designpresents a step-by-step methodology of personas which will be of interest to developers of IT, communications solutions and innovative products. This book also includes three new chapters and considerable expansion on the material in the first edition. 180 pp. Englisch. N° de réf. du vendeur 9781447174264
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Personas - User Focused Design
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Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Based on 20 years of research in Personas and written by the leading expert in this fieldProvides guidelines and templates to write personas and scenariosContains numerous cases and material from industrial projectsPeople relate . N° de réf. du vendeur 255217503
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Personas - User Focused Design (Human?Computer Interaction Series)
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Etat : New. 2nd ed. 2019 edition NO-PA16APR2015-KAP. N° de réf. du vendeur 26376780538
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Personas - User Focused Design
Edité par
Springer, Springer Mär 2019, 2019
ISBN 10 : 1447174267
ISBN 13 : 9781447174264
Neuf
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Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
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Buch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -People relate to other people, not to simplified types or segments. This is the concept that underpins this book. Personas, a user centered design methodology, covers topics from interaction design within IT, through to issues surrounding product design, communication, and marketing.Project developers need to understand how users approach their products from the product's infancy, and regardless of what the product might be. Developers should be able to describe the user of the product via vivid depictions, as if they - with their different attitudes, desires and habits - were already using the product. In doing so they can more clearly formulate how to turn the product's potential into reality.Based on 20 years' experience in solving problems for businesses and 15 years of research, currently at the IT University of Copenhagen, Lene Nielsen is Denmark's leading expert in the persona method. She has a PhD in personas and scenarios, and through her research and practical experiences has developed her own approach to the method - 10 Steps to Personas. This second edition of Personas - User Focused Design presents a step-by-step methodology of personas which will be of interest to developers of IT, communications solutions and innovative products. This book also includes three new chapters and considerable expansion on the material in the first edition.Springer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 180 pp. Englisch. N° de réf. du vendeur 9781447174264
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Personas - User Focused Design (Human?Computer Interaction Series)
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Personas - User Focused Design (Human?Computer Interaction Series)
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Personas - User Focused Design
Edité par
Springer, Springer, 2019
ISBN 10 : 1447174267
ISBN 13 : 9781447174264
Neuf
Couverture rigide
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Buch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - People relate to other people, not to simplified types or segments. This is the concept that underpins this book. Personas, a usercentereddesign methodology, covers topics from interaction design within IT, through to issues surrounding product design, communication, and marketing.Project developers need to understand how users approach their products from the product's infancy, and regardless of what the product might be. Developers should be able to describe the user of the product via vivid depictions, as if they - with their different attitudes, desires and habits - were already using the product. In doing so they can more clearly formulate how to turn the product's potential into reality.Based on 20 years'experience in solving problems for businessesand 15 yearsof research,currentlyat the IT University of Copenhagen, Lene Nielsen is Denmark's leading expert in the persona method. She has a PhD in personas and scenarios, and through her research and practical experiences has developed her own approach to the method - 10 Steps to Personas. This second edition ofPersonas - User Focused Designpresents a step-by-step methodology of personas which will be of interest to developers of IT, communications solutions and innovative products. This book also includes three new chapters and considerable expansion on the material in the first edition. N° de réf. du vendeur 9781447174264
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Personas - User Focused Design
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Hardcover. Etat : Brand New. 2nd edition. 170 pages. 9.25x6.25x0.50 inches. In Stock. N° de réf. du vendeur zk1447174267
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