Earn Their Loyalty: Treating Customers and Employees Like People - Couverture souple

Brown Ph.D., Robert

 
9781453810187: Earn Their Loyalty: Treating Customers and Employees Like People

Synopsis

CREATING LOYAL CUSTOMERS & ENGAGED ENPLOYEES.

It’s the dual challenge of every business. You can mandate it, standardize it, and develop policies and procedures, but it will be a constant struggle. Instead, inspire your employees who will then delight your customers.

Learn tools and concepts such as the 4Cs of Service, how to hire the right people and the underutilized benefit of personal mission statements. Join businessman George Corbett in Scotland as he visits consultant Angus McTavish. Through a delightful and entertaining story, learn what doesn’t work and why, and what does work and why. Transform your business into a super service paradise.

Author Robert Brown, PhD, has been a business human factors consultant for almost fifty years and has written business books on leadership, Lean Thinking, and change management.

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À propos de l'auteur

Bob Brown has been an independent performance consultant for over thirty-five years. He has also been a manager in small and large organizations, including overseeing service quality departments. Bob has taught at undergraduate and graduate levels and worked with individuals, teams (including Olympic and professional athletic teams) and businesses to enhance performance.

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