Written in easy-to-understand language for owners of business websites, this guide shows you how to quickly and easily protect yourself using practical simple steps. Whether you have a brick-and-mortar business with a website too, or only do business on the Internet, this book reveals exactly what you need to do to reduce your chances of getting sued by someone or investigated by the government. This guide is intended for entrepreneurs, not law students. The book is based on what happens in the real world to Internet business owners instead of academic theory taught in a law school classroom.Top 10 Reasons You Will Want To Read This Book.You will learn...1. The single most important thing you can do to protect yourself online.2. How to avoid getting sued or arrested because of your website.3. The one mistake even experienced Internet business owners make.4. How to protect yourself against your own web designer.5. The correct way to protect your copyrights and trademarks.6. How to tell if your customer testimonials and endorsements break the law.7. The single most important thing you can do to run your business with peace of mind.8. How to quickly spot and prevent online business legal problems.9. Secrets to "ethically rigging" your Internet advertising.10. The number one rule that absolutely must be observed if you want to keep what you earn....and much more.
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Internet Lawyer Mike Young started programming computers nearly 30 years ago with an Atari 400. By high school, he was writing text-based adventure games on an Apple IIe and coding in COBOL on a Wang system. Instead of getting an MBA after undergrad, Mike went to Southern Methodist University (SMU) for his first law degree. While a law student, he dabbled in online bulletin board systems (BBSs), the precursor for today’s social networking. After getting his Juris Doctor, Mike earned an advanced international law degree (LL.M.) from Georgetown University Law Center. Shortly after he began practicing traditional business law, Mike represented his first Internet business law client in the mid-90s. Today, his practice focuses on helping entrepreneurs protect and grow their businesses primarily online. President of the Internet Attorneys Association and Chairman of the Internet Ethics Council, Mike considers himself to be an “Ethopportunist,” that is, one who looks for ethical opportunities to build successful enterprises. An entrepreneur at heart, Mike has owned or co-owned 14 different privately held companies. This means legal advice provided by him is based both on the law and real world experience as a business owner.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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