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The Fox Factor: Why IMAGE and STATUS will OVERRIDE RATION and REASON in the UNCONSCIOUS MIND and what YOU can DO about it - Couverture souple

Habermacher, Andy

 
9781463625597: The Fox Factor: Why IMAGE and STATUS will OVERRIDE RATION and REASON in the UNCONSCIOUS MIND and what YOU can DO about it

Synopsis

The Fox Factor shows us why and how personal image will always override ration and reason. Andy Habermacher takes us through various cases of Dr Fox, where personal impact distorts our opinions (based on a famous experiment) then some Anti-Dr Fox cases, where we are negatively impacted by image, before showing cases that got away with murder. Andy Habermacher takes us through a host of underlying unconscious processes that we human beings are susceptible to, explaining why your opinion can be so easily swayed - and we do not even notice it. A fascinating insight into the unconscious processes the mind makes. Andy then gives us techniques to see through image showing us the science behind these. He finishes with tips on how to help boost your image so that you can also start to fulfil your true potential.

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À propos de l'auteur

Author, executive coach and corporate trainer, Andy Habermacher was born in England in 1968 to an English mother and a Swiss Father. He left England in 1987 to discover the world and settled in Switzerland close to where his father was brought up. He took on a wide variety of jobs before settling into language training which then developed into executive communication training, training many leading executives, and then later into executive coaching, where he is established as a leading behavioural coach focused on changing behaviours. Andy coaches and trains executives from some of the largest and most respected companies in the world.

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