Customer Experience Management: Enhancing Experience and Value Through Service Management - Couverture souple

Kandampully, Jay

9781465241078: Customer Experience Management: Enhancing Experience and Value Through Service Management

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ISBN 10 : 1465241078 ISBN 13 : 9781465241078

Editeur : Kendall/Hunt Publishing Co ,U.S., 2014

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Although a nascent field of research, customer experience management has become an important research and management topic in today s interconnected world

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�diteur: Kendall/Hunt Publishing Co ,U.S.
Date d'�dition: 2014
Langue: anglais
ISBN 10: 1465241078
ISBN 13: 9781465241078
Reliure: Broch�
Nombre de pages: 420
Coordonn�es du fabricant: non disponible
Personne responsable: non disponible

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Customer Experience Management: Enhancing Experience and Value Through Service Management

Jay Kandampully

Edit� par Kendall/Hunt Publishing Company, 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

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PAP. Etat : New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. N� de r�f. du vendeur IQ-9781465241078

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Customer Experience Management : Enhancing Experience and Value Through Service Management

Kandampully, Jay, Ph.D.

Edit� par Kendall Hunt Publishing, 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

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Customer Experience Management : Enhancing Experience and Value Through Service Management

Kandampully, Jay, Ph.D.

Edit� par Kendall Hunt Publishing, 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

Ancien ou d'occasion Couverture souple

Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis

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Customer Experience Management : Enhancing Experience and Value Through Service Management

Kandampully, Jay, Ph.D.

Edit� par Kendall Hunt Publishing, 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

Neuf Couverture souple

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Customer Experience Management : Enhancing Experience and Value Through Service Management

Kandampully, Jay, Ph.D.

Edit� par Kendall Hunt Publishing, 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

Ancien ou d'occasion Couverture souple

Vendeur : GreatBookPricesUK, Woodford Green, Royaume-Uni

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Etat : As New. Unread book in perfect condition. N� de r�f. du vendeur 22202565

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Customer Experience Management: Enhancing Experience and Value through Service Management

Jay Kandampully

Edit� par Kendall Hunt Publishing, 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

Neuf Couverture souple

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Customer Experience Management: Enhancing Experience and Value through Service Management

Jay Kandampully

Edit� par Kendall/Hunt Publishing Co ,U.S., 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

Neuf Couverture souple

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Etat : New. Although a nascent field of research, customer experience management has become an important research and management topic in today s interconnected world. This book highlights how service management can be most effectively used to create positive customer . N� de r�f. du vendeur 595951667

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Customer Experience Management: Enhancing Experience and Value Through Service Management

Kandampully, Jay

Edit� par Kendall Hunt Pub Co, 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

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Vendeur : Revaluation Books, Exeter, Royaume-Uni

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Paperback. Etat : Brand New. 1st edition. 420 pages. 9.00x7.00x1.00 inches. In Stock. N� de r�f. du vendeur x-1465241078

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Customer Experience Management: Enhancing Experience and Value through Service Management

Jay Kandampully

Edit� par Kendall/Hunt Publishing Co ,U.S., US, 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

Neuf Paperback

Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni

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Paperback. Etat : New. Although a nascent field of research, customer experience management has become an important research and management topic in today's interconnected world.Customers are no longer passive participants of the firm's value proposition, but are actively involved in the co-creation and co-ownership of the brand. However, research has repeatedly shown that a firm's external image is often a reflection of how its employees experience the firm. Thus, ensuring that both customers and employees are positively invested in this co-creation and managing the customer experience has never been more important in maintaining the brand image inside and outside the organization.Customer Experience Management: Enhancing Experience and Value Through Service Management highlights how service management can be most effectively used to create positive customer experiences in all industry sectors.Customer Experience Management: Enhancing Experience and Value Through Service Management represents a paradigm shift in how we think about customers and employees; customers and employees are perceived as partners, with an equal stake in the firm, rather than as external entities. Managers who conceptualize their offerings as essentially service offerings (experiences) and an outcome of the customer-employee relationship will gain a new understanding of their business, and will be well placed to design and re-engineer customer experiences that can produce a positive impact both outside and inside the organization.Intended to help business students at all levels of education along with managers in all industries, Customer Experience Management: Enhancing Experience and Value Through Service Management:�Helps collate present understanding - to build both research and management expertise in customer experience.Provides a detailed overview of how operations, marketing and human resources can be effectively used to ensure a positive customer experience. In all industry sectors, a positive or negative customer experience can primarily be attributed to the service offered by the firm. Thus, service management concepts have a direct application in all organizations that aim to offer superior value to their customers and leading to customer loyalty, market leadership, and profitability.�Addresses various customer focused aspects of organizations from a service management perspective. It offers the reader a series of management concepts - covering operations, marketing, and human resources - all of which are capable of being effectively incorporated into any organization. N� de r�f. du vendeur LU-9781465241078

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Customer Experience Management: Enhancing Experience and Value through Service Management

Jay Kandampully

Edit� par Kendall/Hunt Publishing Co ,U.S. Jul 2014, 2014

ISBN 10 : 1465241078 ISBN 13 : 9781465241078

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Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne

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Taschenbuch. Etat : Neu. Neuware. N� de r�f. du vendeur 9781465241078

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Customer Experience Management: Enhancing Experience and Value Through Service Management - Couverture souple

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