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Handbook of Research on Developing Sustainable Value in Economics, Finance, and Marketing - Couverture rigide

 
9781466666351: Handbook of Research on Developing Sustainable Value in Economics, Finance, and Marketing
Couverture rigide
ISBN 10 : 1466666358 ISBN 13 : 9781466666351
Editeur : Idea Group,U.S., 2014

Synopsis

In an age of rising environmental concerns, it has become necessary for businesses to pay special attention to the resources they are consuming and the long-term effects of the products they are creating. These concerns, coupled with the current global economic crisis, demand a solution that includes not only business, but politics, ecology, and culture as well. The Handbook of Research on Developing Sustainable Value in Economics, Finance, and Marketing provides the latest empirical research findings on how sustainable development can work not just for organizations, but for the global economy as a whole. This book is an essential reference source for professionals and researchers in various fields including economics, finance, marketing, operations management, communication sciences, sociology, and information technology.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Ulas Akküçük Bogaziçi University, Turkey.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Idea Group,U.S.
Date d'édition
2014
Langue
anglais
ISBN 10 
1466666358
ISBN 13 
9781466666351
Reliure
Relié
Nombre de pages
300
Éditeur
Akkucuk Ulas
Coordonnées du fabricant
non disponible
Personne responsable
non disponible