Synopsis
Kevin Plank was relatively small for an American footballer, and when he weighed the cotton T-shirt he wore under his team uniform, he found it weighed three pounds because it was so drenched in sweat. Knowing he couldn't hinder himself in this way, he set about finding a material that wasn't so absorbent. Going to a local fabric shop, he soon learned that synthetic materials would not take in as much sweat, so he had a shirt made and found it added just four ounces over the course of a game. When he gave some team-mates samples to try, they also soon saw the advantages. He began to produce the shirts commercially, and now Under Armour is a $2 billion global brand used by people from every sport.
Packed with fascinating and inspirational tales of success, Amy Wilkinson's brilliant book explains the six essential skills required by entrepreneurs to achieve their dreams. Based on in-depth interviews with the founders of numerous global brands, from eBay to Spanx, from LinkedIn to PayPal, she shows just what they did and what set them apart. For the key to being a successful entrepreneur isn't necessarily about being 'first', it is about being the 'only' one, and devising a new formula where none previously existed. Above all, these stories show how - if you follow the right steps - anyone can become a successful entrepreneur.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l'auteur
Amy Wilkinson is a senior fellow at Harvard University's Center for Business and Government, and has served as a White House Fellow and senior policy advisor in the Office of the US Trade Representative. Having received an MBA from Stanford University, she now lives in Washington DC.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs
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Simon & Schuster UK, 2016
ISBN 10 : 147114254X
ISBN 13 : 9781471142543
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The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs
Edité par
Simon & Schuster UK, 2016
ISBN 10 : 147114254X
ISBN 13 : 9781471142543
Ancien ou d'occasion
Couverture souple
Vendeur : WeBuyBooks, Rossendale, LANCS, Royaume-Uni
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The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs
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Simon & Schuster Ltd, United Kingdom, London, 2016
ISBN 10 : 147114254X
ISBN 13 : 9781471142543
Ancien ou d'occasion
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Paperback. Etat : Very Good. Kevin Plank was relatively small for an American footballer, and when he weighed the cotton T-shirt he wore under his team uniform, he found it weighed three pounds because it was so drenched in sweat. Knowing he couldn't hinder himself in this way, he set about finding a material that wasn't so absorbent. Going to a local fabric shop, he soon learned that synthetic materials would not take in as much sweat, so he had a shirt made and found it added just four ounces over the course of a game. When he gave some team-mates samples to try, they also soon saw the advantages. He began to produce the shirts commercially, and now Under Armour is a $2 billion global brand used by people from every sport. Packed with fascinating and inspirational tales of success, Amy Wilkinson's brilliant book explains the six essential skills required by entrepreneurs to achieve their dreams. Based on in-depth interviews with the founders of numerous global brands, from eBay to Spanx, from LinkedIn to PayPal, she shows just what they did and what set them apart. For the key to being a successful entrepreneur isn't necessarily about being 'first', it is about being the 'only' one, and devising a new formula where none previously existed. Above all, these stories show how - if you follow the right steps - anyone can become a successful entrepreneur. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR007686905
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Creator's Code : The Six Essential Skills of Extraordinary Entrepreneurs
Edité par
Simon & Schuster Ltd, 2016
ISBN 10 : 147114254X
ISBN 13 : 9781471142543
Ancien ou d'occasion
Couverture souple
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The Creator's Code : The Six Essential Skills of Extraordinary Entrepreneurs
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ISBN 10 : 147114254X
ISBN 13 : 9781471142543
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The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs
Edité par
Simon & Schuster Ltd, 2016
ISBN 10 : 147114254X
ISBN 13 : 9781471142543
Ancien ou d'occasion
Couverture souple
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The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs
Edité par
Simon & Schuster Ltd, 2016
ISBN 10 : 147114254X
ISBN 13 : 9781471142543
Ancien ou d'occasion
Couverture souple
Vendeur : medimops, Berlin, Allemagne
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Creator's Code : The Six Essential Skills of Extraordinary Entrepreneurs
Edité par
Simon & Schuster Ltd, 2016
ISBN 10 : 147114254X
ISBN 13 : 9781471142543
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The Creator's Code (Paperback)
Edité par
Simon & Schuster Ltd, London, 2016
ISBN 10 : 147114254X
ISBN 13 : 9781471142543
Neuf
Paperback
Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : new. Paperback. Kevin Plank was relatively small for an American footballer, and when he weighed the cotton T-shirt he wore under his team uniform, he found it weighed three pounds because it was so drenched in sweat. Knowing he couldn't hinder himself in this way, he set about finding a material that wasn't so absorbent. Going to a local fabric shop, he soon learned that synthetic materials would not take in as much sweat, so he had a shirt made and found it added just four ounces over the course of a game. When he gave some team-mates samples to try, they also soon saw the advantages. He began to produce the shirts commercially, and now Under Armour is a $2 billion global brand used by people from every sport. Packed with fascinating and inspirational tales of success, Amy Wilkinson's brilliant book explains the six essential skills required by entrepreneurs to achieve their dreams. Based on in-depth interviews with the founders of numerous global brands, from eBay to Spanx, from LinkedIn to PayPal, she shows just what they did and what set them apart. For the key to being a successful entrepreneur isn't necessarily about being 'first', it is about being the 'only' one, and devising a new formula where none previously existed. Above all, these stories show how - if you follow the right steps - anyone can become a successful entrepreneur. Synopsis coming soon. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781471142543
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The Creator's Code
Edité par
Simon and Schuster Ltd, GB, 2016
ISBN 10 : 147114254X
ISBN 13 : 9781471142543
Neuf
Paperback
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : New. Kevin Plank was relatively small for an American footballer, and when he weighed the cotton T-shirt he wore under his team uniform, he found it weighed three pounds because it was so drenched in sweat. Knowing he couldn't hinder himself in this way, he set about finding a material that wasn't so absorbent. Going to a local fabric shop, he soon learned that synthetic materials would not take in as much sweat, so he had a shirt made and found it added just four ounces over the course of a game. When he gave some team-mates samples to try, they also soon saw the advantages. He began to produce the shirts commercially, and now Under Armour is a $2 billion global brand used by people from every sport. Packed with fascinating and inspirational tales of success, Amy Wilkinson's brilliant book explains the six essential skills required by entrepreneurs to achieve their dreams. Based on in-depth interviews with the founders of numerous global brands, from eBay to Spanx, from LinkedIn to PayPal, she shows just what they did and what set them apart. For the key to being a successful entrepreneur isn't necessarily about being 'first', it is about being the 'only' one, and devising a new formula where none previously existed. Above all, these stories show how - if you follow the right steps - anyone can become a successful entrepreneur. N° de réf. du vendeur LU-9781471142543
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