A stunning new insight into how the most crucial lesson you can learn in today’s challenging business environment is how to change the fundamentals of what you do, rather than carry on fighting a battle that is already lost.
The near destruction of the music industry at the hands of online piracy and its subsequent recovery on the backs of digital streaming platforms is more than just the biggest story of disruption and reinvention of the digital age. It is also a trove of insights on how to confront the metamorphosis we are all facing in dealing with the Covid-19 era, as accelerating tech and economic changes reshape our work, our play and our very minds.
Will Page, Spotify’s first chief economist, extrapolates music’s journey into eight guiding principles for pivoting through the ubiquitous disruption in nearly all industries. Expect the unexpected with transferable lessons coming from Starbucks, Tupperware and even Groucho Marx. The notion of 'Tarzan Economics' ties these principles together: a framework for recognising and acting on disruption, by letting go of the old vine and grabbing onto the new. Page joyfully brings these insights to life and provides a guide for knowing not just how to grab the new vine, but when. He assesses the new dynamics of the 'long tail', identifies friends and foes in the battle for scarce attention and provides a practical tool for discovering the right role for each of us to succeed in this new modern world.
As we emerge from the unprecedented disruption of a global pandemic, Pivot shows all of us - individuals, organisations and institutions - that if the vine we are holding onto is withering, we can have confidence to reach out for a new one in 2023 and beyond.
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Will Page is the former Chief Economist of Spotify and PRS for Music where he pioneered Rockonomics. At PRS he published work on Radiohead's In Rainbows and saving BBC 6Music. At Spotify he helped redefine catalogue and articulated the global value of music copyright. A passionate communicator, Will's work is regularly featured in Billboard, the Economist and the Financial Times. His most recent publication examined COVID-19's impact on Britain's live and recorded music industries. Will is a Visiting Fellow of the London School of Economics and Fellow of the Royal Society of Arts. Tarzan Economics is his first book.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Paperback. Etat : New. A stunning new insight into how the most crucial lesson you can learn in today's challenging business environment is how to change the fundamentals of what you do, rather than carry on fighting a battle that is already lost. The near destruction of the music industry at the hands of online piracy and its subsequent recovery on the backs of digital streaming platforms is more than just the biggest story of disruption and reinvention of the digital age. It is also a trove of insights on how to confront the metamorphosis we are all facing in dealing with the Covid-19 era, as accelerating tech and economic changes reshape our work, our play and our very minds. Will Page, Spotify's first chief economist, extrapolates music's journey into eight guiding principles for pivoting through the ubiquitous disruption in nearly all industries. Expect the unexpected with transferable lessons coming from Starbucks, Tupperware and even Groucho Marx. The notion of 'Tarzan Economics' ties these principles together: a framework for recognising and acting on disruption, by letting go of the old vine and grabbing onto the new. Page joyfully brings these insights to life and provides a guide for knowing not just how to grab the new vine, but when. He assesses the new dynamics of the 'long tail', identifies friends and foes in the battle for scarce attention and provides a practical tool for discovering the right role for each of us to succeed in this new modern world.As we emerge from the unprecedented disruption of a global pandemic, Pivot shows all of us - individuals, organisations and institutions - that if the vine we are holding onto is withering, we can have confidence to reach out for a new one in 2023 and beyond. N° de réf. du vendeur LU-9781471190940
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Paperback. Etat : new. Paperback. The near destruction of the music industry at the hands of online piracy and its subsequent recovery on the backs of digital streaming platforms is more than just the biggest story of disruption and reinvention of the digital age. It is also a trove of insights on how to confront the metamorphosis we are all facing in dealing with the Covid-19 era, as accelerating tech and economic changes reshape our work, our play and our very minds. Will Page, Spotifys first chief economist, extrapolates musics journey into eight guiding principles for pivoting through the ubiquitous disruption in nearly all industries. Expect the unexpected with transferable lessons coming from Starbucks, Tupperware and even Groucho Marx. The notion of 'Tarzan Economics' ties these principles together: a framework for recognising and acting on disruption, by letting go of the old vine and grabbing onto the new. Page joyfully brings these insights to life and provides a guide for knowing not just how to grab the new vine, but when. He assesses the new dynamics of the 'long tail', identifies friends and foes in the battle for scarce attention and provides a practical tool for discovering the right role for each of us to succeed in this new modern world. As we emerge from the unprecedented disruption of a global pandemic, Tarzan Economics shows all of us - individuals, organisations and institutions - that if the vine we are holding onto is withering, we can have confidence to reach out for a new one in 2021 and beyond. A stunning new insight into how the most crucial lesson you can learn in todays challenging business environment is how to change the fundamentals of what you do, rather than carry on fighting a battle that is already lost. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781471190940
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