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TED Talks: The official TED guide to public speaking: Tips and tricks for giving unforgettable speeches and presentations - Couverture souple

Anderson, Chris

 
9781472244437: TED Talks: The official TED guide to public speaking: Tips and tricks for giving unforgettable speeches and presentations

Synopsis

The official TED guide to public speaking. A New York Times bestseller.

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À propos de l'auteur

CHRIS ANDERSON is TED's president and head curator. Trained as a journalist after graduating from Oxford University, Anderson launched more than 100 successful magazines and websites before turning his attention to TED, which he and his non-profit organization acquired in 2001. His TED mantra - 'ideas worth spreading' - continues to blossom on an international scale. He lives in New York City.

À propos de la quatrième de couverture

For anyone who has ever been inspired by a TED Talk . . .

This is an insider's guide to creating talks that are unforgettable.

Since taking over TED in 2001, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, sharing knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience's worldview; it can be more powerful than anything in written form.

This book explains how the miracle of powerful public speaking is achieved, and equips you to give it your best shot. There is no set formula; no two talks should be the same. But there are tools that can empower any speaker.

This is the twenty-first century's new manual for truly effective communication, and it is a must-read for anyone who is ready to create impact with their ideas.

'Excellent; easily the best public speaking guide I have read.' Tim Harford, Financial Times

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