Exploring Media Research: Theories, Practice, and Purpose - Couverture rigide

Ruddock, Andy

9781473902534: Exploring Media Research: Theories, Practice, and Purpose

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ISBN 10 : 1473902533 ISBN 13 : 9781473902534

Editeur : Sage Publications Ltd, 2017

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This book is a pragmatic guide to both gathering and analysing media data and helps readers make sense of how media are involved in politics, by bringing media research to life with vivid case studies.

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� propos de l?auteur

Andy Ruddock lectures in Communications and Media Studies at Monash University. He has authored four books on researching media influence. Andy is known for his work on Cultivation Theory. He has published over 50 book chapters and journal articles, applying this theory to media violence, gaming, reality TV, political celebrity pornography, drug and alcohol abuse, sport and media education. Andy is currently writing Cultivation Theory and Digital Media Challenges. This new book details the history of cultivation theory and explains its relevance to contemporary "isms"; activism, sexism, Trumpism, and extremism.

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�diteur: Sage Publications Ltd
Date d'�dition: 2017
Langue: anglais
ISBN 10: 1473902533
ISBN 13: 9781473902534
Reliure: Reli�
Num�ro d'�dition: 1
Nombre de pages: 320
Coordonn�es du fabricant: non disponible
Personne responsable: non disponible

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Exploring Media Research: Theories, Practice, and Purpose

Ruddock, Andy

Edit� par SAGE Publications Ltd, 2017

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Exploring Media Research : Theories, Practice, and Purpose

Ruddock, Andy

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Exploring Media Research

Ruddock, Andy

Edit� par Sage Publications|SAGE Publications Ltd, 2017

ISBN 10 : 1473902533 ISBN 13 : 9781473902534

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Gebunden. Etat : New. This book is a pragmatic guide to both gathering and analysing media data and helps readers make sense of how media are involved in politics, by bringing media research to life with vivid case studies.This book is a pragmatic guide to both gathering and. N� de r�f. du vendeur 447873012

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Exploring Media Research

Andy Ruddock

Edit� par SAGE Publications Ltd Sep 2017, 2017

ISBN 10 : 1473902533 ISBN 13 : 9781473902534

Neuf Couverture rigide

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Buch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -From Donald Trump s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do. Exploring Media Researchis an eye-opening exploration of what it means to understand and do media research today. Carefully balancing theory and practice, Andy Ruddock demystifies the process, showing you don t need huge amounts of time or money to do meaningful media analysis. The book: Introduces students to the scope and seriousness of media influence Shows them how to tie their own interests to academic concepts and research issues Explains how to use this understanding to develop proper research questions Translates key theoretical concepts into actual research methods students can use to explore the media texts, events, markets and professionals that interest them. Bringing theory to life throughout with a range of contemporary case studies,Exploring Media Researchis a thoughtful and practical guide to gathering and analysing media data. It is essential reading for students of media, communication and cultural studies. 320 pp. Englisch. N� de r�f. du vendeur 9781473902534

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Exploring Media Research : Theories, Practice, and Purpose

Andy Ruddock

Edit� par SAGE Publications Ltd, 2017

ISBN 10 : 1473902533 ISBN 13 : 9781473902534

Neuf Couverture rigide

impression � la demande

Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne

�valuation du vendeur 5 sur 5 �toiles

Buch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - From Donald Trump s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do. Exploring Media Researchis an eye-opening exploration of what it means to understand and do media research today. Carefully balancing theory and practice, Andy Ruddock demystifies the process, showing you don t need huge amounts of time or money to do meaningful media analysis. The book: Introduces students to the scope and seriousness of media influence Shows them how to tie their own interests to academic concepts and research issues Explains how to use this understanding to develop proper research questions Translates key theoretical concepts into actual research methods students can use to explore the media texts, events, markets and professionals that interest them. Bringing theory to life throughout with a range of contemporary case studies,Exploring Media Researchis a thoughtful and practical guide to gathering and analysing media data. It is essential reading for students of media, communication and cultural studies. N� de r�f. du vendeur 9781473902534

Contacter le vendeur