Articles liés à Typography

Typography - Couverture souple

Harris, Paul; Ambrose, Gavin

 
9781474225281: Typography

Synopsis

How to use type effectively, what fonts to use, and how to get your message across are among the topics covered in this accessible and informative new edition of Basics Design: Typography. Covering screen-based as well as print media, the authors introduce the student to this essential component of design with lots of examples and practice exercises.

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À propos des auteurs

Paul Harris is a freelance writer and editor whose work appears extensively in magazines and journals in the US and UK.

Gavin Ambrose is an author, educator and practicing graphic designer whose client base includes the art sector, galleries, publishers and advertising agencies. He has written and designed numerous books on graphic design, branding and packaging.

He currently teaches the Graphic Design BA at the University of Brighton.

À propos de la quatrième de couverture

Typography is the most effective tool that graphic designers use to express ideas and convey a message. The ability to choose the right typeface for the right job, to design readable and legible pages, and to marry type and image to create visually compelling results are skills that every designer must master. This book introduces the student to the basic principles of typography with clear examples from international practitioners, interviews with designers and typographers, plus exercises to reinforce the concepts covered. With its attractive layout, approachable text and skillful use of typography on every spread, the author sets the standard to inspire the beginning student of design.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.