Based on ten years of study, ten years of entrepreneurial experience and a further ten years of research, Zhao Yanchen’s “Causes of Wealth of People” lays out a comprehensive theory of entrepreneurship while at the same time serves as a practical guide for the entrepreneur. First published in China in 2004, this new English edition is the first translation of the book to ever be published. Analyzing all phases of business from project selection through operation and sales, and equally at home discussing the benefits and necessity of the free market and the “Tao” of an enterprise, the book provides novel and valuable insights on entrepreneurship from an Eastern philosophical perspective.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Zhao Yanchen, born in the Jilin Province of China in 1954, is widely recognized as the founder of the entrepreneurship discipline system in China. He chairs both the China Entrepreneurship Think Tank Expert Committee and the China CYZF Promotion Association, a national organization that promotes entrepreneurship. He also serves as chief expert at the China Entrepreneur Coach Certification Center and as a guest professor at Tsinghua University. His first original book, “Causes of Wealth of People”, was hugely successful and instrumental in laying the foundation for Chinese entrepreneurship. He has since authored eighteen additional books, including the “Chinese Entrepreneurship” textbook series.
Based on ten years of study, ten years of entrepreneurial experience and a further ten years of research, Zhao Yanchen’s “Causes of Wealth of People” lays out a comprehensive theory of entrepreneurship while at the same time serves as a practical guide for the entrepreneur. First published in China in 2004, this new English edition is the first translation of the book to ever be published. Analyzing all phases of business from project selection through operation and sales, and equally at home discussing the benefits and necessity of the free market and the “Tao” of an enterprise, the book provides novel and valuable insights on entrepreneurship from an Eastern philosophical perspective.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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