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Predictable Advertising: The Science of Advertising in Today’s World - Couverture souple

Benton, Dr. Leland D.

 
9781490564258: Predictable Advertising: The Science of Advertising in Today’s World

Synopsis

Marketing & Sales – Predictable Advertising discusses topics such as advertising and promotion, advertising secrets, advertising strategies, advertising theory, advertising concept, advertising design, and advertising effectiveness. Written by Amazon bestselling author, Dr. Leland Benton, he provides a tome of concise and easy to read information for both ad executives and laymen alike. In today’s age of digital advertising, print and various media presentations, it is best to return to the basics to discover what the buying public needs and will buy. Dr. Benton takes you back to the fundamentals of advertising and branding of all goods and services and demonstrates the many ways to sell and advertise. If your stated goal is to increase sales and add profit to the bottom line then you need to read this book.

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À propos de l'auteur

Dr. Leland Benton is Director of Applied Web Info, a holding company for ePubWealth.com, a leading ePublisher company based in Utah. With over 21,000 resellers in over 22-countries, ePubWealth.com is a leader in ePublishing, book promotion, and ebook marketing. As the creator and author of "The ePubWealth Program," Leland teaches up-and-coming authors the ins-and-outs of today's ePublishing world. He has assisted hundreds of authors make it big in the ePublishing world. Leland also created a series of external book promotion programs and teaches authors how to promote their books using external marketing sources. Leland is also the Managing Director of Applied Mind Sciences, the company's mind research unit and Chief Forensics Investigator for the company's ForensicsNation unit. He is active in privacy rights through the company's PrivacyNations unit and is an expert in survival planning and disaster relief through the company's SurvivalNations unit. Leland resides in Southern Utah.

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