Handbook of Science and Technology Based Innovation - Couverture souple

Weick Ph.D., Cynthia Wagner

9781494878627: Handbook of Science and Technology Based Innovation

Couverture souple

ISBN 10 : 1494878623 ISBN 13 : 9781494878627

Editeur : CreateSpace Independent Publishing Platform, 2014

Afficher les exemplaires de cette �dition comportant l?ISBN

0 D'occasion

1 Neuf

De EUR 30,94

Innovation – the creation of economic and social value with new ideas – is needed more today than ever. If scientists and engineers in companies, universities, government laboratories and research institutes are to drive innovation they need to understand the process of generating and shaping early stage ideas. This handbook has been prepared to take what has become a buzzword – innovation - and make it operational. It provides practical guidance for idea generation, idea screening, and the key element of the innovation cycle, the feasibility study. Feasibility studies are data-based analyses of new ideas, which focus on seminal market, technical and financial potential. They encourage iteration of ideas, and intentional decision-making about which projects look to be the most promising and warrant further investment.

Les informations fournies dans la section � Synopsis � peuvent faire r�f�rence � une autre �dition de ce titre.

� propos de l?auteur

Cynthia Wagner Weick is Professor of Management at University of the Pacific, and has a joint appointment in the School of Engineering and Computer Science and the Eberhardt School of Business. Dr. Weick teaches courses in Management of Technology and Innovation, Technology Venturing, Product Innovation, and Strategic Management. Weick has published numerous journal articles and books in the areas of commercializing science and technology, and creative approaches to strategic management and leadership. Dr. Weick has professional experience and academic training in business administration as well as science. Her work has required travel to Asia, Europe, the Middle East, South America, and the former USSR. She earned her Ph.D. in Business Administration from the Wharton School, University of Pennsylvania, and her B.S. (with honors) and M.S. from the Ohio State University (crop physiology). Prior to joining the faculty of the University of the Pacific, she was in strategic planning and new business development at Pioneer Hi-Bred International. She has also served as a technology consultant to the United Nations Development Program, and as a Research Scientist at Battelle Columbus Laboratories, where she evaluated new technologies for industrial and government clients.

Les informations fournies dans la section � A propos du livre � peuvent faire r�f�rence � une autre �dition de ce titre.