The Core Value Proposition captures all the power of your new business ideas, helps you create a solid foundation based on facts, principles, and your Core Values. An easy to use 4-step planning process uses your Core Value Proposition to test and confirm a unique customer oriented business model, a solution to your business planning and development. You gain a clear-cut focus on your business building objectives and strategies, save development time and money.
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Jack G Hardy, best known as a marketing man, is an ex-CEO turned business consultant and author, whose know-how comes from shirtsleeves, hands-on experience in management and marketing in both large and small business environments. Jack delivers an experienced perspective that helps strengthen management and marketing skills, focused on small business owners and new business development. His concept explanations are clear and without jargon or clutter.
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