"I absolutely love International Retailing. It is one of the best texts for students." Alyssa Adomaitis, CUNY New York City College of Technology, USA
"This is a wonderful book! The book is very comprehensive and seems to be the only one of its kind that provides full chapters on retailing in specified geographic regions and countries." Rayecarol Cavender, University of Kentucky, USA
Understand the retail environment in the Americas, Europe, and Asia.
You'll learn how legal, social, and economic measures have affected the distribution of consumer goods globally. The book discusses the SIRE (Strategic International Retail Expansion) theory helping you understand success factors. Illustrated with 85 black and white images.
-New case studies in each chapter
-Updated data and new maps
-More emphasis on Brazil, Russia, India, and China
STUDIO
-Study smarter with self-quizzes featuring scored results and personalized study tips
-Review concepts with flashcards of terms and definitions
PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501323751.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Brenda Sternquist is a Professor of International Marketing in the Broad College of Business at Michigan State University, USA.
Elizabeth Goldsmith is a Professor in the Department of Retail, Merchandising and Product Development, College of Human Sciences at Florida State University, USA.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Vendeur : Greenworld Books, Arlington, TX, Etats-Unis
Etat : like_new. Fast Free Shipping â" Excellent condition book with clean cover and pages. Barely handled, with minimal wear. An outstanding copy, close to enjoy! N° de réf. du vendeur GWV.1501323636.LN
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Vendeur : MERS Goodwill, Saint Louis, MO, Etats-Unis
Etat : acceptable. Used - Acceptable: All pages and the cover are intact, but shrink wrap, dust covers, or boxed set case may be missing. Pages may include limited notes, highlighting, or minor water damage but the text is readable. Pages may include limited notes and highlighting, but the text cannot be obscured or unreadable. Any access codes or passwords originally included with the book may be expired, used or no longer valid. Image is stock photo and cover art edition may be different than pictured. N° de réf. du vendeur MERV.1501323636.A
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Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Paperback. Etat : Very Good. International Retailing This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9781501323638
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Vendeur : Textbook Bookie, Little Rock, AR, Etats-Unis
Paperback. Etat : Fair. Book in Fair condition. N° de réf. du vendeur 9781501323638-acceptable
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Vendeur : Bahamut Media, Reading, Royaume-Uni
Paperback. Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9781501323638
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Vendeur : Ammareal, Morangis, France
Softcover. Etat : Très bon. Ancien livre de bibliothèque avec équipements. Edition 2018. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2018. Ammareal gives back up to 15% of this item's net price to charity organizations. N° de réf. du vendeur I-493-988
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Vendeur : Ammareal, Morangis, France
Softcover. Etat : Très bon. Ancien livre de bibliothèque avec équipements. Edition 2018. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2018. Ammareal gives back up to 15% of this item's net price to charity organizations. N° de réf. du vendeur I-493-990
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Vendeur : Ammareal, Morangis, France
Softcover. Etat : Très bon. Ancien livre de bibliothèque avec équipements. Edition 2018. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2018. Ammareal gives back up to 15% of this item's net price to charity organizations. N° de réf. du vendeur I-493-972
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Vendeur : Ammareal, Morangis, France
Softcover. Etat : Très bon. Ancien livre de bibliothèque avec équipements. Edition 2018. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2018. Ammareal gives back up to 15% of this item's net price to charity organizations. N° de réf. du vendeur I-493-971
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Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Etat : Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. N° de réf. du vendeur 00103002613
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