Language Policy and Planning for the Modern Olympic Games - Couverture souple

Jie Zhang

Couverture souple

ISBN 10 : 1501521071 ISBN 13 : 9781501521072

Editeur : De Gruyter Mouton, 2022

Synopsis

This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds.

Foreword by Ingrid Piller

A propos du livre

À propos de l'auteur

Jie Zhang, Zhongnan University of Economics & Law, Wuhan, China.

À propos de la quatrième de couverture

This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has important reference value for future research on language management at the supernational level and language services for linguistically complex events. At the same time, it presents some broader implications for current and future language policy makers, language educators and learners, particularly from non-English speaking backgrounds.

Détails de l'édition

• Éditeur: De Gruyter Mouton
• Date d'édition: 2022
• Langue: anglais
• ISBN 10: 1501521071
• ISBN 13: 9781501521072
• Reliure: Broché
• Nombre de pages: 263
• Coordonnées du fabricant: productsafety@degruyterbrill.com; productsafety@degruyterbrill.com; ; Kölblgasse 8-10; Wien; 1030; Autriche