Can anyone truly DOUBLE their business without making a sale? No. This title, however, is not technically misleading. Steve Burnett took a fledgling painting company and increased the revenues by over 500% in less than 36 months. ...without conventional marketing or any formal sales process whatsoever. His unique method of "effortless" marketing through service, along with a nearly fanatical attention to systems, not only increased his business by 500%, but the typical entrepreneur 70-80 hour work weeks went down to less than 30 hours per week. In his first book, "How to Double Your Business Without Making a Sale," Steve combines two a whimsical story about a boy and his grandfather setting up their first lemonade stand, along with Steve's actual experiences in his growth along with lessons learned. It is this combination of story-meets-example that allows any reader to not simply absorb Steve's methods and strategy, but enjoy his perspective from the most important aspect of all. ...being human. As an added bonus, readers will enjoy Steve's resource section at the end and located online. Jam packed with tutorials, short cuts and cheat sheets, the resource section alone is worth 10X the book's price. Enjoy.
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Plenty of people claim to have graduated from the school of "Hard Knocks." Steve Burnett not only graduated, but has the credentials to teach at this unaccredited "institution." He didn't attend college and didn't even graduate the 9th grade. This apparent disability didn't prevent him from building a company from scratch, write a book and create powerful connections that make him the envy of his business peers.
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