Losing the Signal: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of Blackberry

McNish, Jacquie

ISBN 10 : 1504619900 ISBN 13 : 9781504619905

Editeur : Blackstone Pub, 2015

Synopsis

Chronicles the rise and fall of BlackBerry, which controlled half of the smartphone market in 2009 but lost ground due to internal feuds and chaotic growth, allowing other companies to bury it technologically.

A propos du livre

Quatrième de couverture

In 2009, BlackBerry controlled half of the US smartphone market.

Today that number is less than one per cent.

What went so wrong?

LOSING THE SIGNAL is the riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed; instead, the rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway.

With unprecedented access to key players, senior executives, directors, and competitors, Losing the Signal unveils the remarkable rise of a company that started above a bagel store in a small Canadian city and went on to control half of the US smartphone market. However, at the very moment BlackBerry was ranked the world’s fastest-growing company, internal feuds and chaotic growth crippled the company as it faced its gravest test: the entry of Apple and Google into the mobile phone market.

Expertly told by acclaimed journalists Jacquie McNish and Sean Silcoff, this is an entertaining, whirlwind narrative that goes behind the scenes to reveal one of the most compelling business stories of the new century.

‘Harrowing and riveting ... It’s a tale of rivalries, jealousies, and missed opportunities. You won’t be able to put it down.’
William Cohan, author of House of Cards and Money and Power

‘This is first-class reporting that reads like a juicy novel, with one amazing story after another. A terrific book.’
Howard Green, author of Banking on America

Présentation de l'éditeur

Winner of the Canadian National Business Book Award 2016
Shortlisted for the FT/McKinsey Business Book of the Year Award 2015

In 2009, BlackBerry controlled half of the US smartphone market. Today that number is less than one per cent. What went so wrong?

Losing the Signal is the riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed; instead, the rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway.

With unprecedented access to key players, senior executives, directors, and competitors, Losing the Signal unveils the remarkable rise of a company that started above a bagel store in a small Canadian city and went on to control half of the US smartphone market. However, at the very moment BlackBerry was ranked the world’s fastest-growing company, internal feuds and chaotic growth crippled the company as it faced its gravest test: the entry of Apple and Google into the mobile phone market.

Expertly told by acclaimed journalists Jacquie McNish and Sean Silcoff, this is an entertaining, whirlwind narrative that goes behind the scenes to reveal one of the most compelling business stories of the new century.

Détails de l'édition

• Éditeur: Blackstone Pub
• Date d'édition: 2015
• Langue: anglais
• ISBN 10: 1504619900
• ISBN 13: 9781504619905
• Reliure: CD
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible