The $2 Secret is the biggest marketing secret that master marketers, as well as major industries are using to have continued success year after year.While you might be struggling to have repeat customers, the $2 Secret provides the major missing piece that most businesses are leaving out of their sales plan and continue to spend money instead on creating new customers instead of bringing back their existing ones.This quick read is broken down into a few section for easy digesting and includes "The $2 Secret", Marketing tips and strategies, Suggested resources as well as a section to journal your progress and hold yourself accountable for your growth in business and entrepreneurship.
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Dave Gardner is also the author of the "Commandments of Lacrosse" in the Lacrosse niche and is a co-author and publisher of the "Riding With Gurus" book in the marketing niche. This father of three has been building his business part time when he is not teaching HS science or coaching Lacrosse. The returned Peace Corps Volunteer has a passion for giving back and helping people out and has plans for portions of his book sales to go to under-served areas as well as helping to build more schools through World Teacher Aid. In 2012 he had the opportunity to attend a donor trip to Kenya and help build school rooms with WTA and looks forward to do this more in the future.
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