Hugging A Cloud: Profits + Meaning From the Human Side of Business - Couverture souple

Geissler, Pete; Browne, Jim; Nusser, Don; O'Rourke, Bill; Slevin, Dennis; Wolfe, Barry

Couverture souple

ISBN 10 : 1517189357 ISBN 13 : 9781517189358

Editeur : CreateSpace Independent Publishing Platform, 2015

Synopsis

Perhaps the biggest lie in business is "If you can't measure it, you can't manage it." Of course that simple aphorism has been proven wrong many times. John Wanamaker, the retail magnate, is famous for saying: "I spend a lot of money on advertising and I know half of it is wasted. Trouble is, I don't know which half." The same is true of accounting, law, and even top management. Hugging a Cloud acknowledges that fact of business life, and goes a step further: The human side of business is difficult or impossible to measure, but it cannot be ignored. Leaders cannot afford to ignore the thinking, behaviors, and relationships that define the human side of business. All, separately and together, contribute in some way to profits+meaning. And they can be measured--perhaps not as precisely as financial ratios can be measured--with simple metrics that create the Profits+Meaning Index, or PMI. PMI, when combined with financial ratios, realistically evaluates the short- and long-term efficiency and prospects of a business and its leadership. Enlightened and forward-thinking leaders will hug the cloud that is the human side of business.

A propos du livre

À propos de l?auteur

Hugging a Cloud is a collaboration of six accomplished business persons and practitioners of the principles herein: Jim Browne is a founding partner of Allegheny Financial Group; Pete Geissler is a freelance writer, teacher, coach, and publisher; Don Nusser is a VP/Sustainability and Training/Development of a global engineering consulting firm; Bill O'Rourke is a retired Alcoa executive, a member of the board of directors at John Carroll University, and a lecturer on business ethics at several universities; Dennis Slevin , Ph.D., is a professor of business administration at the Kartz Graduate School of Business, University of Pittsburgh, and the author of several books on management; and Barry Wolfe is a VP/HR of a nationwide engineering consulting firm and author.

Détails de l'édition

• Éditeur: CreateSpace Independent Publishing Platform
• Date d'édition: 2015
• Langue: anglais
• ISBN 10: 1517189357
• ISBN 13: 9781517189358
• Reliure: Broché
• Nombre de pages: 118
• Coordonnées du fabricant: Manufactured by Amazon on behalf of the author; https://www.amazon.fr/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxembourg