Handbook of Research on Technological Innovations for Sustainability and Business Growth - Couverture rigide

Couverture rigide

ISBN 10 : 1522599401 ISBN 13 : 9781522599401

Editeur : IGI Global, 2019

Synopsis

With the world uniting to achieve Sustainable Development Goals, change lies ahead for businesses. These organizations must rethink strategies and business behavior and assess their impact to align with sustainability goals that promote industrial innovation, maintain wellbeing, protect the planet, and ensure business value is created. To achieve this ambitious agenda, a strong commitment and the means to implement it are required. Technological Innovations for Sustainability and Business Growth is a crucial reference source delivering dynamic research on accelerating growth in business through knowledge creation and technological innovations. While highlighting topics such as consumer analytics, international business, and risk assessment, this publication explores a wide range of techniques adopting and achieving a sustainable competitive advantage in business. This book is ideally designed for multinational investors, marketing researchers, managers, executives, board members, IT consultants, economists, stakeholders, policymakers, financial analysts, professionals, academicians, researchers, and students.

A propos du livre

À propos des auteurs

Geetika Jain is a faculty of Information Technology and Marketing in the Faculty of Management Studies at Amity University, India. She completed his PhD in Management from Dr APJ Abdul Kalam Technical University, Lucknow. She has earned her MBA from IBS, Hyderabad and BTech from Kurukshetra University, Kurukshetra. She has qualified UGC-NET. She has published research papers in high repute journal indexed in Scopus and ABDC journals. Her research interest includes marketing analytics, blockchain technology, big data analytics and structural equation modelling application in developing sustainable solutions for various industries.

Shahriar Akter, is a Senior Lecturer in the school of Management, Operations & Marketing at the University of Wollongong, Australia. Shahriar received his doctorate from the Australian School of Business, University of New South Wales. As part of his doctoral program, Shahriar received his methodological training from Oxford Internet Institute, University of Oxford. He has published in the leading international journals including Information & Management, Electronic Markets, Journal of the American Society for Information Science & Technology, Behaviour & IT, Communication of AIS, Journal of Selected Areas in Communication etc. Shahriar's research interests include service systems evaluation, big data and business analytics, and complex modelling using PLS.

Détails de l'édition

• Éditeur: IGI Global
• Date d'édition: 2019
• Langue: anglais
• ISBN 10: 1522599401
• ISBN 13: 9781522599401
• Reliure: Relié
• Nombre de pages: 400
• Éditeur: Jain Geetika, Singh Harjit, Akter Shahriar, Munjal Alka, Grewal Harpal S.
• Coordonnées du fabricant: Buchpark GmbH; https://www.buchpark.de; ; Krügerweg 1; Trebbin; Brandenburg; 14959; Allemagne