Management Decision-Making, Big Data & Analytics - Couverture souple

Simone Gressel; David J. Pauleen; Nazim Taskin

Couverture souple

ISBN 10 : 1526492016 ISBN 13 : 9781526492012

Editeur : SAGE Publications Ltd, 2020

Synopsis

Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers.

The book successfully combines theory with practical application, featuring case studies, examples and a ‘critical incidents’ feature that make these topics engaging and relevant for students of business and management. 

The book features chapters on cutting-edge topics, including: 
• Big data 
• Analytics
• Managing emerging technologies and decision-making 
• Managing the ethics, security, privacy and legal aspects of data-driven decision-making 

The book is accompanied by an Instructor’s Manual, PowerPoint slides and access to journal articles. 

Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels. 

 

A propos du livre

À propos des auteurs

Simone Gressel

Simone Gressel (PhD) is a lecturer at The Hague University of Applied Sciences in the Netherlands. She has studied in Germany, the Netherlands, the United States, and completed her doctoral studies in Management and Information Systems in New Zealand. As part of the Management Analytics Decision Making group, her research aims at exploring the role of analytics and big data as well as human factors such as intuition and experience in the managerial decision-making process, and how a balance between both can be established. She has also held Director positions in the IT industry.

Nazim Taskin

Nazim Taskin is a Senior Lecturer at School of Management, Massey University, New Zealand. He holds a PhD in Interdisciplinary Studies from University of British Columbia, Okanagan, Canada. His research interests include Enterprise Systems, Strategic IS/IT Alignment, Big Data and Analytics, Decision Making and Knowledge Management. Nazim has published in various journals, conferences including Australasian Journal of Information Systems, Journal of Knowledge Management, Journal of Electronic Commerce, Journal of Enterprise Information Management, Business Strategy and the Environment, Hawaii International Conference on System Sciences (HICSS), Australasian Conference on Information Systems (ACIS), Americas Conference on Information Systems (AMCIS), and European Conference on Information Systems (ECIS). He has co-authored a book chapter as well.

À propos de la quatrième de couverture

An exciting new textbook examining big data and business analytics to look at how they can help managers become more effective decision-makers.

Détails de l'édition

• Éditeur: SAGE Publications Ltd
• Date d'édition: 2020
• Langue: anglais
• ISBN 10: 1526492016
• ISBN 13: 9781526492012
• Reliure: Broché
• Numéro d'édition: 1
• Nombre de pages: 176
• Coordonnées du fabricant: non disponible
• Personne responsable: GPSR Kontakt; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Allemagne