Exploring Innovation 4e - Couverture souple

Smith, David

 
9781526849656: Exploring Innovation 4e
Couverture souple
ISBN 10 : 1526849658 ISBN 13 : 9781526849656
Editeur : McGraw-Hill Education (UK) Ltd, 2024

Synopsis

The highly anticipated fourth edition of Exploring Innovation expands on the wide-ranging and varied scope of innovation found in earlier editions. The text explores the diverse and varied forms that innovation can take to demonstrate that the process of innovation is about much more than inventing and managing new products. Written in an accessible style, Exploring Innovation encourages students to delve into a range of recent developments in innovation including frugal and social innovation. Extensive use of case studies provides plenty of practical examples that bring key concepts to life. 


The new edition features:
•Two brand new chapters on Frugal Innovation – doing more with less, and Social Innovation - meeting social needs
•Coverage of recent developments in green innovation with four new mini-cases covering sustainability issues such as the circular economy and community energy
•A new focus on the application of innovation 
•12 new case studies including:  Eco Wave Power, Brompton Folding Bicycle, Doc Martens, Evolution of the EV, Northvolt and Grameen Bank, along with many new mini-cases throughout


David Smith is Emeritus Professor of Innovation Management at Nottingham Business School, Nottingham Trent University. 


Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

David E. Smith, MD is the founder and current President and Medical Director of Haight-Ashbury Free Clinics. He is also current Medical Director of the State of California Alcohol and Drug Programs as well as for the Collaborative Center for Substance Abuse Policy Research. Dr. Smith is a past president of the American Society of Addiction Medicine and Editor-in-Chief of Alcohol MD.com

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
McGraw-Hill Education (UK) Ltd
Date d'édition
2024
Langue
anglais
ISBN 10 
1526849658
ISBN 13 
9781526849656
Reliure
Broché
Numéro d'édition
4
Coordonnées du fabricant
non disponible
Personne responsable
non disponible