Articles liés à Moomin Management: Redefining Generosity

Moomin Management: Redefining Generosity - Couverture rigide

Savage, Paul; Tienari, Janne

 
9781529240177: Moomin Management: Redefining Generosity
Couverture rigide
ISBN 10 : 1529240174 ISBN 13 : 9781529240177
Editeur : Bristol University Press, 2024

Synopsis

Moomins, beloved troll creatures of Moominvalley, have captivated hearts worldwide since the 1940s.

This book unveils the Moomin business management journey, from Tove Jansson's creations to a global art-based brand and a growing ecosystem of companies. Emphasising generosity as a key management principle, it champions caring for people as vital for a thriving organisation.

Generosity, rooted in love, courage and belief in equality, shapes the Moomin ethos, underpinning not just the brand, but also strategic partnerships, engagement with technologies and the virtual world.

Offering rare insights from the Moomin inner circle, this management guide advocates sustainable practices. It unveils the keys to a business devoted to comforting people and fostering good, inspiring a blueprint for lasting success.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos des auteurs

Paul Savage is Assistant Professor in Entrepreneurship at United Arab Emirates University.

Janne Tienari is Professor of Management and Organisation at Hanken School of Economics.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Bristol University Press
Date d'édition
2024
Langue
anglais
ISBN 10 
1529240174
ISBN 13 
9781529240177
Reliure
Relié
Nombre de pages
160
Coordonnées du fabricant
non disponible
Personne responsable
non disponible