Total Market Takeover® For Your Professional Practice - Couverture souple

Van Wechel, Gordon; Michael, Jennine

Couverture souple

ISBN 10 : 1530540992 ISBN 13 : 9781530540990

Editeur : CreateSpace Independent Publishing Platform, 2016

Synopsis

Professional practice owners face a dilemma. You want to grow, acquire new patients and clients, but knowing how to do that in a way that is effective without compromising the integrity of your practice is a constant challenge. The authors get that. They bring more than twenty years experience managing a highly successful dental practice, and building three national companies, to help you rapidly build your practice using the most effective online tactics. Total Market Takeover® offers proven, real world marketing strategies used by the authors in their national consulting business to help other busy professionals grow their practices. You'll learn seven methods for attracting new customers and developing a marketing program that will help you jump past your competitors. This is not just theory, but is a practical handbook written to enable you to easily put the ideas to work. Each chapter focuses on a single strategy, and includes the specific details you'll need to implement the techniques in your business. Start with one or two, then add more as you grow your capacity to handle new contracts. Put them all in place, and you will have Total Market Takeover® For Your Professional Practice.

A propos du livre

À propos de l'auteur

Gordon Van Wechel is an entrepreneur who has built three national companies, each in a different industry. Previously, he has written five books, numerous articles and training manuals, and he has been cited by all four of the major television networks as an expert in business marketing. Gordon is a frequent speaker to business groups, and he teaches a marketing class to new business owners on behalf of the Service Corps of Retired Executives (SCORE) division of the Small Business Administration. In addition to his own enterprises, he has traveled extensively in Asia, Africa, and the Middle East on behalf of several non-governmental organizations. His work there has focused on micro-enterprise programs that, to date, have resulted in the creation of over five hundred successful businesses, seventeen village schools, and numerous community development projects. He is currently the President of The Alchemy Consulting Group, a marketing strategy and business-growth firm based in Albuquerque, New Mexico. Jennine Michael, CEO of The Alchemy Consulting Group, is a New Mexico native and a graduate of UNM who has a strong background in business. Formerly, she was affiliated with Lincoln National, focused on business insurance, until joining Merrill Lynch as an investment broker. Jennine is also the founder of Chef Michael Cakes, a specialty and wedding cake boutique bakery. Her focus in business has always been on building and retaining client relationships. She managed her late husband’s dental practice, coming to know the unique business qualities and needs of a professional practice. After his death, she learned how to sell and transfer a professional practice, and how important it is to plan properly for a transition of that nature. The Alchemy Consulting Group is the result of accumulated wisdom, business best practices, and proprietary strategies, all to focus on one thing—providing clients with profitable new customers and patients. At Alchemy, success is measured by just one thing: results. It is Jennine's passion—and the mission of The Alchemy Consulting Group—to help hard-working professionals grow their practices in order to provide a quality lifestyle for their families and into retirement.

Détails de l'édition

• Éditeur: CreateSpace Independent Publishing Platform
• Date d'édition: 2016
• Langue: anglais
• ISBN 10: 1530540992
• ISBN 13: 9781530540990
• Reliure: Broché
• Numéro d'édition: 1
• Nombre de pages: 230
• Coordonnées du fabricant: Manufactured by Amazon on behalf of the author; https://www.amazon.fr/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxembourg