Putting Social Media To Work For Your Small Business - Couverture souple

Dale, Gemma; Scott, Tim

Couverture souple

ISBN 10 : 154087060X ISBN 13 : 9781540870605

Editeur : CreateSpace Independent Publishing Platform, 2016

Synopsis

Social media continues to influence - dominate, even - many aspects of our personal and professional lives. How we communicate and collaborate. How we market and sell our businesses and services. How we engage and communicate with the people that work for us and buy from us. How we consume information. How and where we do the work that we do. We live in an increasingly open and transparent world which offers organisations the chance to rethink some of the old ways of working - but for many social media is still misunderstood or a missed opportunity. Following the success of "Putting Social Media to Work", which was aimed at HR practitioners, this book is an updated and enhanced version targeted at the independent practitioner or small business owner. It explains why understanding social and being social are important for individuals and organisations alike, and why, whatever your personal perspective on all things social media, you cannot ignore it if you want your business to be a success. The authors share their own experiences of what social has done for them and give you some ideas on how to implement social for you and your business. This is the social world. Are you ready?

A propos du livre

À propos de l'auteur

Gemma Dale is an experienced HR Director, a Fellow of the CIPD and a regular speaker and writer on a variety of HR topics including employee engagement and social media. Gemma describes her HR philosophy as being all about doing good people stuff. Gemma is a blogger on all things HR at www.hrgemblog.com. Gemma is a regular conference blogger and freelance business writer. She has an MA in Employment Law and Industrial Relations from Keele University and is also a mediator and coach. A big fan of all things social media, you can also find her on twitter as @HR_Gem. Tim Scott is an independent HR consultant and Chartered Fellow of the CIPD with almost twenty years of generalist experience in roles across the private, public and voluntary sectors. A self-confessed social media convert, Tim is active on Twitter (as @TimScottHR), blogs at www.timscott.net and writes for a number of other sites and publications. He says his career aim is simply “to make things better” wherever he is working.

Détails de l'édition

• Éditeur: CreateSpace Independent Publishing Platform
• Date d'édition: 2016
• Langue: anglais
• ISBN 10: 154087060X
• ISBN 13: 9781540870605
• Reliure: Broché
• Nombre de pages: 92
• Coordonnées du fabricant: Printed by Amazon on behalf of the author; https://www.amazon.fr/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxembourg