Promoting and applying the broad concept and principles of sustainability in the context of the economics, environment and society varies among diverse stakeholders. The sustainable development movement has made the application of sustainability principles more consistent and better understood. Applying Sustainability brings together the principles and practices of sustainable development in the context of global challenges that include climate change, food security, and widening digital divide. The unintended consequences of growth and prosperity have brought unwanted deep ecology damage, rising social inequality, unending amount of waste from the effects of consumerism to name a few host of social challenges. The framework of United Nations Sustainable Development Goals has given global leaders the roadmap to address the sustainability issues and the dangers ahead, as well as clarity on the standards and responsibility that would be demanded of all stakeholders. But applying sustainability requires the urgency to conserve resources and do the right thing for a more sustainable lifestyle. The book reminds the world that to overcome the environmental and social challenges, much more needs to be done. Change brings a departure from the norm. But nothing less than what sustainability stands for matters.
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Tay Kay Luan is the Vice Chancellor of the International University Malaya Wales and author of Perspectives on Social and Business Sustainability. He graduated from the London School of Economics and Political Science, and Kingston University London.
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