"The definitive resource on SaaS pricing—I absolutely can not recommend this book enough."
— Viktor Heide, COO of Contractbook.com, Forbes "30 under 30"
A foolproof method to achieve skyrocketing sales, growth, and profits for your software as a service (SaaS) product starts with strategic pricing.
Designed specifically for founders and executives in medium to large B2B tech companies, "The Pricing Roadmap" is your ultimate guide to crafting pricing strategies that drive success in the competitive SaaS market, dropping acquisition costs and exploding growth
Whether you're a startup, pre-revenue venture, or an industry leader, this step-by-step guide will help you will learn how to:
Written from the trenches of hands-on experience, "The Pricing Roadmap" has empowered 1000’s of B2B business owners to take charge of their pricing strategy with confidence in the dynamic world of SaaS and how to effectively showcase the full potential of their SaaS products.
Using this book as your blueprint, you'll create offers that prompt immediate action and drive conversions.
Revolutionize your pricing strategies and achieve unprecedented success in the market – TODAY! This is your Pricing Roadmap.Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Ulrik Lehrskov-Schmidt is the leading global expert on B2B SaaS pricing, having done hundreds of commercial redesigns. He is the preferred pricing partner of several of the world's largest venture capital and private equity firms as well as public and private companies, from early-stage startups to multibillion-dollar revenue enterprises. Ulrik is a former entrepreneur with three exits and a prolific writer and speaker in the tech ecosystem. He holds a graduate degree in analytical philosophy and a master's degree in finance from Harvard University.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Paperback. Etat : new. Paperback. Pricing can make or break a SaaS company. Get it right and watch your product click with your market, dropping acquisition costs and exploding growth. Get it wrong and join the graveyard of great SaaS products that never turned into great SaaS businesses.The Pricing Roadmap teaches you how to design pricing models that both your customers and your sales team will love. Learn how to: Create packaging that makes your chief of sales high-five your chief of productPick pricing metrics that drive demand and expansionTap into every part of your customers' budgetValidate new pricing before launch and migrate old customers Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing. Ditch the guesswork with this step-by-step guide to designing SaaS pricing that grows your business-whether you're a startup, prerevenue venture, or an established market leader. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781544536316
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