Breakthrough Copywriting: How to Generate Quick Cash with the Written Word - Couverture souple

Garfinkel, David

Couverture souple

ISBN 10 : 1548706957 ISBN 13 : 9781548706951

Editeur : CreateSpace Independent Publishing Platform, 2017

Synopsis

In this book, you’ll learn how direct marketers shatter sales records with the written word.

Many people find copywriting confusing. But Breakthrough Copywriting makes it simple—by breaking everything down into a clear, step-by-step process.

There’s something for everyone. New copywriters will get a complete toolkit. Experienced marketers will benefit from new strategies and tactics.

You’ll discover:

• How to build a powerful sales message that makes money
• Secrets of headlines that all but force prospects to read your message
• Easy shortcuts to creating profitable bullet points
• Negative optism: a revolutionary new way to create empathy with prospects
• Stories that boost sales—how to write them, step-by-step
• Insider secrets for “amping up” the emotional power of your copy
• How to put it all together to build trust in prospects and close the sale

Whether you are a freelance copywriter, an entrepreneur, or a marketing professional, you’ll get tips, tools and templates to easily make the written word produce a lot more sales for you.

A propos du livre

Présentation de l'éditeur

In this book, you’ll learn how direct marketers shatter sales records with the written word.

Many people find copywriting confusing. But Breakthrough Copywriting makes it simple—by breaking everything down into a clear, step-by-step process.

There’s something for everyone. New copywriters will get a complete toolkit. Experienced marketers will benefit from new strategies and tactics.

You’ll discover:

· How to build a powerful sales message that makes money
· Secrets of headlines that all but force prospects to read your message
· Easy shortcuts to creating profitable bullet points
· Negative optism: a revolutionary new way to create empathy with prospects
· Stories that boost sales—how to write them, step-by-step
· Insider secrets for “amping up” the emotional power of your copy
· How to put it all together to build trust in prospects and close the sale

Whether you are a freelance copywriter, an entrepreneur, or a marketing professional, you’ll get tips, tools and templates to easily make the written word produce a lot more sales for you.

Détails de l'édition

• Éditeur: CreateSpace Independent Publishing Platform
• Date d'édition: 2017
• ISBN 10: 1548706957
• ISBN 13: 9781548706951
• Reliure: Broché
• Langue: anglais
• Nombre de pages: 154
• Coordonnées du fabricant: non disponible