Start and Run a Profitable Coffee Bar - Couverture souple

Matzen, Tom; Harrison, Marybeth

 
9781551800981: Start and Run a Profitable Coffee Bar

Synopsis

Book by Matzen Tom Harrison Marybeth

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Présentation de l'éditeur

The world may seemingly be full of Starbucks, Costa, and Coffee Republic, but theres still scope for the budding entrepreneur to start and run a boutique coffee bar or tea shop. A comprehensive guide to what to expect when owning and operating this type of business, this already bestselling title includes advice and information on everything from choosing a unique identity to making and serving coffee, espresso, and tea. Fully revised and updated to include many of the new ideas that have re-energised the business in the last few years, Start & Run a Coffee Bar not only provides expert advice on the basics, including buying and maintaining the right equipment, and how to roast beans and make great coffee, it also shows owners how to offer customers extra benefits such as free Wi-Fi access, loyalty cards, and for-sale product lines such as fair-trade and organic teas and coffee.

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