Articles liés à Made You Look: How Advertising Works and Why You Should...
Synopsis
THE kids’ survival guide to advertising, revised and updated for the digital age. Ads are everywhere these days: they are trying to be your friend on Facebook, popping up in the background of your videogame, and even messaging your phone when you walk by a store. More than ever before, kids are the prime target of these marketing messages. But they also have more power than ever to fight back. For ten years, Made You Look has been an essential self-defense guide for anyone trying to make sense of the complex world of advertising. Now fully revised and with a fresh new look, the book has been updated to reflect the modern ad landscape, from digital tracking and cookies (not the chocolate chip kind!) to social media, viral videos, and reality television. From the earliest roots of advertising to the undercover marketers of the 21st century, this revealing book shows readers where ads come from, how they work, and why kids need to be informed. Bursting with real-life examples, thought-provoking questions, hip illustrations, and plenty of tips to empower young consumers, Made You Look is every kid’s ultimate guide to the advertising universe.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l'auteur
Shari Graydon is an award-winning author, educator, and media commentator. Her other books include "In Your Face" and "I Feel Great About My Hands."
Michelle Lamoreaux is an illustrator who works with publishers, agencies, and magazines throughout the United States. She lives in Cedar City, Utah.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Résultats de recherche pour Made You Look: How Advertising Works and Why You Should...
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Made You Look: How Advertising Works and Why You Should Know
Edité par
Annick Press, 2013
ISBN 10 : 1554515602
ISBN 13 : 9781554515608
Ancien ou d'occasion
Paperback
Vendeur : HPB-Ruby, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. Lamoreaux, Michelle (illustrateur). Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! N° de réf. du vendeur S_482358384
Acheter D'occasion
EUR 9,42
Expédition à EUR 3,21
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Made You Look
Edité par
Firefly Books Ltd., 2013
ISBN 10 : 1554515602
ISBN 13 : 9781554515608
Neuf
Couverture souple
Vendeur : Majestic Books, Hounslow, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
Etat : New. Lamoreaux, Michelle (illustrateur). pp. 160 Illus. (Col.). N° de réf. du vendeur 55060565
Acheter neuf
EUR 20,38
Expédition à EUR 7,60
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Made You Look
Edité par
Firefly Books Ltd., 2013
ISBN 10 : 1554515602
ISBN 13 : 9781554515608
Neuf
Couverture souple
Vendeur : Books Puddle, New York, NY, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Etat : New. Lamoreaux, Michelle (illustrateur). pp. 160 Index Revised Edition. N° de réf. du vendeur 2654499210
Acheter neuf
EUR 24,97
Expédition à EUR 3,42
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image fournie par le vendeur
Made You Look: How Advertising Works and Why You Should Know
Edité par
Annick Press, Limited, 2013
ISBN 10 : 1554515602
ISBN 13 : 9781554515608
Ancien ou d'occasion
Paperback
Vendeur : Book Express (NZ), Shannon, Nouvelle-Zélande
Évaluation du vendeur 4 sur 5 étoiles
Paperback. Etat : Good. Lamoreaux, Michelle (illustrateur). 160 pages. Cover worn. Ex-libraryTHE kids' survival guide to advertising, revised and updated for the digital age. Ads are everywhere these days: they are trying to be your friend on Faceboo k, popping up in the background of your videogame, and even messaging your phone when you walk by a store. More than ever before, kids are the prime target of t hese marketing messages. But they also have more power than ever to fight back. For ten years, Made You Look has been an essential self-defense guide for anyone trying to make sense of the complex world of advertising. Now fully revised and with a fresh new look, the book has been updated to reflect the modern ad lands cape, from digital tracking and cookies (not the chocolate chip kind!) to social media, viral videos, and reality television. From the earliest roots of adverti sing to the undercover marketers of the 21st century, this revealing book shows readers where ads come from, how they work, and why kids need to be informed. Bu rsting with real-life examples, thought-provoking questions, hip illustrations, and plenty of tips to empower young consumers, Made You Look is every kid's ulti mate guide to the advertising universe. Editorial Reviews Data-filled and slig htly tongue-in-cheek, this book explores the world of advertising and informs yo ung consumers; they will learn about consumer power, complaint power, and compan ion power. - Library Media Connection Revised to reflect a fast-changing ad la ndscape with its cookies, social media, text messaging and use of reality TV. Wr itten in a slightly cheeky way that will appeal to its young audience (grades fi ve to eight), this publication will significantly expand its readers' awareness of just how pervasive advertising is and the many different techniques of the se. N° de réf. du vendeur 3698q
Acheter D'occasion
EUR 3,69
Expédition à EUR 26,57
Expédition depuis Nouvelle-Zélande vers Etats-Unis
Expédition depuis Nouvelle-Zélande vers Etats-Unis
Quantité disponible : 1 disponible(s)
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Made You Look: How Advertising Works and Why You Should Know
Vendeur : Revaluation Books, Exeter, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Brand New. Lamoreaux, Michelle (illustrateur). 2nd revised edition. 160 pages. 9.00x7.00x0.88 inches. In Stock. N° de réf. du vendeur zk1554515602
Acheter neuf
EUR 24,79
Expédition à EUR 11,69
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Made You Look: How Advertising Works and Why You Should Know
Edité par
Annick Press, 2013
ISBN 10 : 1554515602
ISBN 13 : 9781554515608
Ancien ou d'occasion
paperback
Vendeur : London Bridge Books, London, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
paperback. Etat : Good. Lamoreaux, Michelle (illustrateur). N° de réf. du vendeur 1554515602-3-33558136
Acheter D'occasion
EUR 11,41
Expédition à EUR 52,60
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 1 disponible(s)