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Synopsis
This step-by-step guide shows how to best incorporate public relations techniques into the library and reap the benefits of well-planned and executed campaign. Chapters explain how to write, review and update a communications plan; develop a corporate identity; make the most of media coverage; use volunteers; get a message out at programmes and events; create effective newsletters, brochures, posters, and other print communications; and use the Internet World Wide Web, online services, and local bulletin board services for publicity. Throughout, examples and case studies illustrate effective communication techniques and strategies for all kinds of libraries. Appendices offering sample news releases, lists of library press, state and national public relations networking opportunities, and online services appropriate for library publicity are also included.
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Library Public Relations, Promotions and Communications : A How-to-Do-It Manual
Edité par
Neal-Schuman Publishers, Incorporated, 1997
ISBN 10 : 155570266X
ISBN 13 : 9781555702663
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books: West, Reno, NV, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 45684431-75
Acheter D'occasion
EUR 9,44
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Library Public Relations, Promotions, and Communications (How-To-Do-It Manuals)
Edité par
Neal-Schuman Publishers
ISBN 10 : 155570266X
ISBN 13 : 9781555702663
Ancien ou d'occasion
Paperback
Vendeur : GuthrieBooks, Spring Branch, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. Ex-library paperback in very nice condition with the usual markings and attachments. Text block clean and unmarked. Tight binding. N° de réf. du vendeur ZB37939
Acheter D'occasion
EUR 3,57
Expédition à EUR 6,06
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
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Library Public Relations, Promotions, and Communications: A How-To-Do-It Manual (How-to-Do-It Manuals for Librarians, No 75)
Edité par
Neal Schuman Pub
ISBN 10 : 155570266X
ISBN 13 : 9781555702663
Ancien ou d'occasion
Couverture souple
Vendeur : -OnTimeBooks-, Phoenix, AZ, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. N° de réf. du vendeur OTV.155570266X.G
Acheter D'occasion
EUR 34,84
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)