This provides an examination of the practice of strategic planning. It reflects an innovative approach to planning emphasizing the role of people groups. The book opens with a review of basic planning and management concepts - an introduction for the executive new to planning, but one which should be different enough to hold the attention of those experienced in the field, before examining the human resource environment of the organization and its role in the planning process. The book is full of illustrations from specific situations in actual organizations, including process models for helping groups with specific types of problems to work toward solutions. These models include the challenge of the impossible as a creative stimulus, a strengths and opportunities technique, the Cope model for structuring group analysis and strategic choices processes, and a straw model based on constructing and jointly dissecting models of each conflicting viewpoint to find commonalities, redefine remaining differences, and work toward agreement. The book concludes with examples of good and bad planning techniques.
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Vendeur : -OnTimeBooks-, Phoenix, AZ, Etats-Unis
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